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How to start the production of embroidery kits. Starting an embroidery business

In principle, there are no significant restrictions and clear guidelines for the development business plan.

But if you already know which bank (or which investor) you will take out a loan from, then it is better to immediately request the requirements for the business plan (including the structure). If you have not yet decided on an investor, then it is recommended to use one of the standard standards that you can find on the Internet (for example, here http://www.probp.ru/standard.php). Most likely, they will satisfy even the most demanding investor. Keep in mind that the information in the business plan should be presented quite compactly and accessible to a person who has never encountered such technology.


In general, the structure might look like this:


Section 1, "Introduction".


This section includes all information about the created project. The record includes, first of all, the title page, on which you must indicate: the name of the company, the names of its founders, the amount of start-up capital, what amount from investors is needed to replenish the authorized capital, the purpose of creating the business, planned ways to achieve these goals, the main essence of the project being created and so on.

Then you need to develop the content of the business plan, it will be like the second part of the introduction, and indicate the list of sections that will be included in it.


Section 2, "Information about the activities of the company."


The information contained in this section is necessary in order to identify and specify the type of activity of the company.


Description of services offered for an embroidery company, it may look like this:

  1. Development and modeling of embroidery designs using modern technologies.
  2. Creation and implementation of programs for embroidering designs suitable for all types of embroidery machines (including for home use)
  3. Implementation of embroidery based on the existing library of designs, independently developed designs, and designs created by professional developers based on outsourcing services.
  4. Production of souvenir and commemorative products using embroidery (portraits, address folders, medallions, etc.)
  5. Production of chevrons and stripes.
  6. Carrying out clothing repairs, artistic renovation and repair of textile interior items using modern machine embroidery technologies.

Section 3, “Selection of the product range produced by the enterprise.”



Section 4, "Product Sales Area".


In this section you need to describe the planned sales markets


Section 5, “Studying the activities of competitors and forecasting their capabilities.”


It is necessary to describe what your advantage is over them and vice versa, which places are most vulnerable in order to take the right position in the competition.


Section 6, "Marketing Research".



Section 7, "Production Process"".


It is necessary to give a specific idea of ​​production capacity, production technology, possibilities for its expansion, what volumes of costs go into the production of each specific type of product/service, what specialists work in this production and what specialists are missing for its prosperity, and so on.

The ability to embroider with cross stitch, satin stitch, beads or other techniques will help you forget about looking for additional income and lack of money. Take these tips to heart and learn how to make a profit from your hobby.

Handicrafts can bring not only pleasure but also additional tangible income. Handmade goods are now highly valued both in the domestic market and abroad. Do you want to know how to make money from embroidery? Then get ready to immediately perceive this activity not as a hobby, but as a way to make a profit. This instruction will help you competently, step by step, build an embroidery business that generates real income.

Finding a niche is the beginning of a profitable path

Choose an embroidery profile based on creative market trends. Niches, paintings, the creation of towels and embroidered shirts are widespread, but the prospects for development there for novice authors are low.

Today, buyers give priority to things made in unusual, extraordinary ways. These types of embroidery include: , hardanger, trapunto, redwork, , embroidery on paper, felt, .

Machine embroidery is in growing demand: photographic portraits and various logos on clothing, accessories, and household items are especially popular. Their relevance is confirmed in their own.

Selection and characteristics of the target audience

Drawing up a portrait of a potential buyer will help you understand who is ready to buy your work. Without completing this step, it is difficult to calculate whether you can make money with embroidery.

A competent portrait of the target audience consists of answers to the questions:

  1. What age category is the buyer?
  2. Is this a man or a woman?
  3. What are his preferences and interests?
  4. How is his financial situation?

Selection of working materials and tools

A basic set of materials and tools applicable to all types of embroidery consists of: fabric, hoops, needles, threads (floss, wool, silk, etc.), patterns and scissors. The remaining elements are selected according to the working direction of the embroidery: accessories, ribbons, beads, buttons, frames, etc.

Then comes work on the products. It is impossible to obtain the final product by limiting yourself to embroidery. So, when creating decorative pillows, you will not only have to embroider individual elements, but also: cut the fabric, select accessories, sew the component parts, that is, you will need cutting skills, etc.

Calculation of the final cost of the product

When the work is ready, the question of how to make money on cross stitch or bead embroidery, ribbons, satin stitch and other types is solved by the formula: CI = SM + SV, where:

  • CI – product price;
  • CM - the cost of all materials used (costs of fabric, threads, fittings, equipment, and if you want to sell works on your own website, take into account the costs of its operation - domain fees, photographer services to photograph your products, etc.);
  • SV is the cost of time spent on manufacturing the product.

Ideally, the cost of time spent equals the cost of consumables.

Analysis of competitors' sites and implementation of finished work

Competent pricing will be helped by contacting your competitors: find out how much embroidered work similar to yours costs. After analyzing several sites dedicated to the sale of embroidered items (pay attention to the pricing policy, reviews of real customers, the range of services offered), and then set the prices of the products - approximately the same as those of competitors.

Here are real proven platforms for selling embroidered works for the online market:

Master classes that describe the technology for creating a specific item also bring good profits. Simple, easy-to-make trinkets are ideal - embroidered brooches, earrings, keychains, bookmarks. Both online mode and real conditions are good for organizing master classes.

Don’t neglect classic sales: charity auctions, creative fairs, and handmade exhibitions bring, in addition to profit, additional PR, which is very important for.

On this page there are a couple of common questions to ask a sewing expert, embroidery machines and other sewing equipment, Pavel Vakurov

— Questions about embroidery machines are very popular. What can you tell us about this topic?

In general, people very often ask these questions, asking for advice on selection and operation, on models and maintenance. They ask me to tell you more about this technique.

I don’t know why, but it’s a very common topic. How to choose an embroidery machine? Please, as an expert in this field, give me a couple of specific tips.

How to choose an embroidery machine?

Embroidery machines They can be single-headed, two-headed, four-headed, six-headed... or eight-headed. Depending on the choice of products, there are also a lot of Chinese-made and non-Chinese-made cars. Non-Chinese-made cars are still not comparable to Chinese ones. This, respectively, includes the quality of sewing, the quality of embroidery, the quality of parts, and noise, vibration, and durability. Non-Chinese equipment is a much higher quality item than Chinese embroidery machines.

Although, on the other hand, the Chinese also work. They work, but... I personally prefer non-Chinese technology. Japanese cars, for example... It's just heaven and earth.

There is an opinion that if an embroidery machine is used quite rarely, for example, in an atelier for a client’s order, then you can take a Chinese one. If this is some kind of mass production, large volumes, then you must definitely take a non-Chinese one. How true is this?

It is not necessary to take non-Chinese equipment for large production. I repeat that I prefer non-Chinese cars. I just know that there are many industries where Chinese embroidery machines are installed, and nothing is wrong - they sew, embroider without problems, and these machines are serviced by the same mechanic as regular machines.

Embroidery machines, reviews on them and operation is one of the most popular topics when discussing sewing equipment among my readers. Therefore, below is a fragment of a conversation with an expert on embroidery machines from the company “World of Sewing and Ironing”

When choosing embroidery machines, first of all, you probably need to look at the maximum size of the hoop that this machine can accept. You can, of course, purchase additional hoops, but the maximum hoop size is still limited.

The largest hoop size currently available on the Pfaff Creative Sensation embroidery machine is 36×30 (×20) – the minimum size that is acceptable. But not 10x10 - these are very small embroidery hoops; only logos and small drawings can be embroidered.

The larger the hoop, the larger the design you can embroider. If you choose between Pfaff and Bernina, their main difference is the shuttle. Pfaff has a horizontal shuttle, Bernina has a vertical shuttle. The vertical shuttle is considered more powerful.

But to be honest, I like the horizontal shuttle better, there are no problems with refueling at all and it is reliable: it just has plastic parts and therefore is considered less reliable, although there are always spare ones in the kit.

What else is important when choosing embroidery machines?

There is an opinion that computerized machines, including sewing and embroidery machines, are difficult to work with.

It is no more difficult than doing basic functions on a computer, no more difficult than using a cell phone.

About the same level, it’s just unusual at first, but once you get the hang of it, it’s much easier to sew on computerized machines and embroidery machines: they have more capabilities, they tell you better what to do, they break down less often because they have a fuse .

If you stitch incorrectly on a mechanical machine, it will not stop you.

At the same time, you can break anything in this car. A computerized sewing and embroidery machine will stop you: STOP, you have something wrong, do this and that. That is, she will not let you break herself. She has this very useful quality.

In embroidery, it is very important that the machine stops when the thread runs out. It is not always visible behind the embroidery field how much thread you have left on the bobbin, and how much top thread is available.

When choosing an embroidery machine, you need to pay attention to whether it has an automatic stop if the thread on the bobbin runs out. Most sewing and embroidery machines have this function.

More expensive sewing and embroidery machines also have an automatic stop if the top thread runs out. Also a very useful function, because the machine does not interrupt itself: the sensor tells it that the thread is running out, it will stop itself. And after you thread it, it will start from the same place. In embroidery this is quite critical!

Mind map: Embroidery machines

With embroidery machines, most often when the machine is running, there is no need to monitor it, it works quietly and you can go about your business. That is why automatic stopping if the thread runs out is very important: you can notice it too late and because of this the whole embroidery can move out and it will simply be ugly. Everything will have to be redone. It’s one thing if she stops beforehand, but another thing if she stops after sewing a little without thread.

More expensive machines stop in advance when they “feel” that there is not enough thread. There are machines where she will sew a little without a thread and only then tell you that there is no thread.

Why is there such a difference in prices for embroidery machines?

There are points such as the ability to adjust embroidery:

Somewhere you can duplicate these drawings, arrange them however you like.

In some places there is endless embroidery, in others it is impossible to purchase additional hoops.

Endless embroidery is, for example, when making tablecloths. That is, there is more than one embroidery, not a single hoop is enough to completely embroider the edges of the tablecloth: it needs to be adjusted and embroidered endlessly until you stop it.

Where can I get programs for embroidery machines, or do they come included, or can they be transferred to embroidery equipment?

Some embroidery machines come with a simple program, but it is not entirely functional.

But everyone has their own program: Brother has its own program, Bernina has its own, Pfaff has its own, Husqvarna has its own.

My favorite is Pfaff because it has a horizontal shuttle and has great sewing capabilities and very beautiful stitching. Bernina has a vertical shuttle, it is a little more difficult to use, it is believed that it breaks less often.

In principle, the capabilities of Bernina and Pfaff are the same, quality and so on. That is, they compete, and so does Husqvarna. And her horizontal shuttle.

I can say something in favor of Pfaff about the built-in conveyor; after all, the quality of the stitching is better there. “Brother” has an excellent embroidery machine and it is more economical than these three brands and often has the same functions: some even have functions that more expensive competitors do not have.

The program in an embroidery machine can do anything: you load any picture, it converts it into machine format and you can embroider your photo, that is, a family portrait or any picture at all. You can make elements of hand embroidery, draw any lines, any things, and she will embroider them.

Is it worth buying used embroidery machines or should you focus on new machines?

You know, like any equipment, a used embroidery machine has the same problems as a used sewing machine.

Firstly, she worked in the hands of others, and technology loves only the same hands.

Secondly, they could have messed it up or done something else.

It is better and of higher quality, more reliable to buy new equipment: be it a car or a sewing machine, or a computer. All the same, it is somehow always more pleasant and of higher quality to buy new equipment; the likelihood that it ends up in service, as with any equipment, is less likely.

As I said, you need to pay attention to the size of the hoop and the editing capabilities it requires. It depends on what functions you need: it makes no difference whether it’s for a studio or for a home.

Because it’s one thing if you make the same tablecloths at home - you’ll need a larger hoop than even in the studio where they decided to produce emblems for the clothes.

Therefore, you can’t just say that, it all depends on the needs and does not depend on whether this machine will be at home or this machine will be in the studio. Because embroidery machines can cope with volumes in any case, they are powerful and good.

In any case, there is no such difference: to say that these are the models you take to the studio, and these are the models you take for home. This is all that we have on sale for household equipment, not industrial equipment, and you need to proceed from your needs.

That is, the choice of embroidery machine depends more on the type of products?

Yes, the stitch size greatly depends on what exactly you need, for example, on the size of the hoop. For example, 7 mm is a less beautiful stitch, maximum stitch width, than 9 mm. Therefore, it is advisable to choose it to be 9 mm.

But both are beautiful stitches: on ordinary machines it is 5.5, 6 mm, 7, 9 mm. Now the most beautiful stitches are 9 mm; they haven’t come up with a wider stitch yet.

Embroidery machines: reviews

TEXSTYLE LTD ***[email protected]

1. What brand is your embroidery machine and how long have you been using it?

Brother (one head, automatic thread change) – bought when we were doing industrial work. With orders he fully justified himself - his power and speed became insufficient for extras, for an order of 10 thousand. branded bags in 3 weeks - uninterrupted operation (didn’t turn off even for a minute) we “ruined” it, bought it on credit - Tajima (4 heads) - working. We repaired the Brother - we put it into work when there is a lot of work - we mainly put it on chevrons.

2. Why did you choose her?

The quality of assembly and embroidery, and the specialization of the business, which I will write about later.
We mainly embroider logos. When we were making clothes for pregnant women, we tried to embroider patterns on products, but it didn’t work (embroidery focuses a person’s attention on the product and, as a result, on the figure, and pregnant women do not always want to focus attention on their figure - so products with embroidery were not in demand.

They were also more expensive than regular models due to the embroidery.)
We tried to make money by providing embroidery services on customer’s products - it didn’t work out, because companies that have been doing this for a long time have not one but a whole fleet (at least two or three sixes) of these machines and, accordingly, work faster and cheaper.

We are not competitive if we only provide embroidery services. That's why we embroider logos on products that we sew ourselves. In this form, our work is more profitable. There was a time (crisis) when everyone suddenly began to buy something ready-made from China and put logos on it with paint - because it was cheaper than embroidery (at that time our embroidery machine just stood there for 2 years) and we sewed clothes for pregnant women. Then we only had Brother - and we worked on it ourselves - so it wasn’t so “painful”.

By the way, a machine is not all; it also requires an embroidery designer and several seamstresses if the work is shift work. And in addition to a loan for a car, you need to pay these people a salary; accordingly, look for not just a job, but a job with embroidery or dump on embroidery services in order to somehow get out in the absence of orders for products with embroidery.

Naturally, there were breakdowns - on the Brother, after our “efforts”, the electronics flew out and the carriage cable was replaced; on the Tajima, one part flew out (I don’t remember which one now) - the mechanics (the mechanic said the part was simply defective from the start - no one is insured against this) - but Compared to what our colleagues talk about their problems, this is normal. Now American embroidery machines are on sale - cheaper than Tajima without embroidery detailing (embroidery of super small details), but for workwear and similar purposes - OK, it would be interesting to hear the reviews.

We must not forget that technology is closely related to service; be interested in the breadth of the service. Sometimes the cheapness of the car is compensated by the “availability” of the service
In a set for Tajima - I would take something cheaper, for example, the American (six heads) that I was talking about (I won’t name the brand yet since I haven’t found out everything myself yet - to recommend it) Then it would be more realistic to make money only on embroidery, + support old work.
If I didn’t have embroidery machines at all, I wouldn’t buy anything, because... It would be profitable to work on outsourcing in conditions of instability of orders - especially since there are a lot of companies nearby that professionally embroider on customer products.

First of all, you need to decide how much you really need an embroidery machine. If you sew women's clothing and decide to buy embroidery because the idea of ​​embroidering patterns on some models occurred to you, you need to ask yourself a few questions - for example, what will happen if dresses with patterns (embroidery), due to their higher cost, sell worse than dresses without embroidery ? And will dresses with roll-up (silk-screen printing) be more fashionable than embroidery? It may be cheaper and easier to contact a company that professionally provides embroidery or silk screen printing services - especially since there are a lot of such companies. (We've been through all this before).

The outsourcing that Pavel spoke about is specifically for this situation.
If you make workwear and production in your remote village (where there are low wages and free rent) and you can handle large volumes, then you can buy an embroidery machine of at least 4 heads - maybe a cheaper one - for workwear you can even buy China. But the ideal option is Japan Tajima. Darling, but she's worth it. Service technicians for these machines travel even to the most inaccessible places.

An embroidery machine is quite a serious investment; a good embroidery machine for 6-12 heads costs the same as 2 Pajero or 1 new Lexus (maybe more expensive now). The estimated service life (under normal operation) is up to 50 years.
Embroidery machines have their own specialization, some for detailed embroidery, others for flag embroidery (with a border frame), and others for textile embroidery. The fourth ones are additionally equipped with equipment for embroidering headdresses, the fifth ones are embroidered with braid. Still others quilt patterns on blankets and embroider entire rolls across the entire width—lots of modifications.
There are universal solutions, but naturally, with specialized equipment, higher quality can be achieved. For us, the ideal option is Japan Tajima, which has almost all the functions (except quilting) and can achieve detailing - which is important to us.

There are faster cars, but we are happy with the Tajima. To choose a machine, it is better to visit an exhibition of sewing equipment once and everything will immediately become clear from the price to the capabilities of the machine and your capabilities.
What I don’t recommend is buying household embroidery machines due to lack of funds, the savings are imaginary. You will bear the design costs on yourself. + seamstress, but the productivity...does not correspond... To fiddle with embroidery ourselves (as we once did) even on a professional machine - there will be no time - you need to look for orders, not pick stitches...
Ideally, you want everything to work automatically and without you. But this requires large investments from the start, or organizing everything in stages; in any case, there will be no time to do embroidery yourself.

If you just want to tinker and you really like it, you can buy a household embroidery machine - but then this is not a business, but a hobby, but a business, you won’t be able to “get in” with this machine even if you want to.
In general, embroidery production is its own state, separate from sewing production, consumables are their own, staff (embroidery) are sometimes their own, and orders are also their own. - so when buying an embroidery machine, you already have your own sewing business and be prepared to “wage war” (for profit) on two fronts

And if you only plan to provide embroidery services on the customer’s products, buy 2 machines at once, at least four and six, then Embroidery will pay off. And prices will be competitive.
Sincerely, Maxim Shevchenko
TEXSTYLE company

Natalia Drozhzhina <***[email protected]>

Good afternoon Pavel, I have a brazer embroidery machine -innov-is-4000 - since it’s a sewing and embroidery machine, I’ve been using it for the second year now! I embroider a lot and sew too. True, the downside is that to diversify embroidery you need a program - this is not a cheap pleasure - and everything else is just advantages. When I was looking for an embroidery machine, I asked a lot of friends and everyone recommended this one.

There are machines just for embroidery—but if my memory serves me correctly, they don’t have a very large field for embroidery—that’s why I chose this machine. I make money through embroidery, as I embroider lace on dresses and various appliqués on jeans. If possible, then you can choose an even cooler machine where you can embroider baseball caps - but if only for the home, you can buy it cheaper - since there is no need to invest and not earn money - this machine has many different functions - and for those who do patchwork. If you have any other questions, please contact...

goldkaktus <***[email protected]>

1. Janome MB4 embroidery machine, I’ve been using it for four years now.

2. The Janome company is distinguished by the fact that machines with the same functionality are one and a half to two times cheaper than the same other brands.
It has four needles (not 10 or 15, but it still saves time on re-threading. And the embroidery field is 20 by 24 cm - I would like it to be larger, but it is also quite acceptable (this is not 10 by 10 cm on a household machine).
I embroider on it using designs transferred on a flash drive. Sometimes (rarely) I buy ready-made designs, if the beauty is indescribable, otherwise I develop it myself. Graduated from an online school of computer embroidery. I don't use built-in designs at all. Conveniently, the machine saves exactly where the embroidery was stopped when turned off.

It is convenient to assign a spool number when setting the embroidery order. Good bobbin winding. Important - there is micro movement of the hoop, it is necessary for joining (when the embroidery does not fit into the hoop) There are a lot of free designs on the Internet. (of which quality is no more than 5%). There are also places where designs can be purchased. I like to modify even a ready-made design, to make it “for myself.” Nowadays they can easily turn almost any picture into an embroidery design in electronic form.
The quality of design is not only the aesthetics of the picture. The design should be: technologically advanced for embroidery, so that the machine does not squeak pitifully after every 10 stitches, stopping and cutting the thread, technologically advanced for the further use of the product. The ends of the threads must be securely fastened, the length of the stitches is no more than 7mm, otherwise they will cling when worn, the order of embroidery must take into account the deformation of the fabric when embroidering (for example, embroidery should start from the center, if you start from the edges and go to the center, the embroidery will work with a “belly”, etc..
If cutwork or lace is being embroidered, a structural set of reinforcing stitches must be made so that the embroidery does not fall apart after the soluble base is washed out

3. I’m not making any money yet. My job is very risky, project-based, so I’m planning an alternative occupation for myself if I suddenly find myself without a job in my main activity (IT). Very high demand within the family. There will be orders if I take it seriously. As soon as I came to the clinic wearing a vest I had embroidered, I immediately had questions - do you accept orders?

4. There were breakdowns. It is very important to have service centers; it is difficult to find an embroidery artist. The sewing machine and overlocker will come home to be repaired, but the embroidery machine has to be dragged. My beauty weighs 20 kg, it’s difficult.
Once the mechanism for moving the hoop broke (the machine was sewing, but something was completely wrong), then the needle presence sensor on two needles malfunctioned (later I learned how to clean it myself), the needles broke - it turned out that the needles on the machine were professional. And once it overheated in the heat, I had to reinstall the program, but everything turned out to be useful - the new version was more convenient.

5. Everything depends on the availability of funds. I love 15-needle machines with a large embroidery field. But they are very expensive.

6. If you are going to do embroidery professionally, buy an embroidery machine, not a sewing-embroidery machine. Embroidering even the smallest design is a lengthy process. I do the embroidery (my machine requires a close eye - thread tension, breaks, etc.), and at the same time I sew.
And the availability of service centers is very important.

There are functions that only professional machines can perform, such as sequin embroidery. Some machines have a device for embroidering baseball caps, some do not. Some can embroider on leather, some can only embroider on not very dense fabrics. In general, be guided by the clientele, what will be needed.

Yulia Tokareva <***[email protected]>

Greetings, dear Pavel!

Here are my answers to your questions:

What brand is your embroidery machine and how long have you been using it?

Janome 350 E, we have been using it for 2 years
Why did you choose her?
It was the cheapest one on the market that we could afford.

What functions do you use most often?
Embroidery functions

Do you make money using embroidery equipment? If so, how exactly?

Yes, for this we also purchased special software (I warn you right away, in order to work on such equipment yourself, it is advisable to either have experience and knowledge of Graphics programs, or you need a designer who knows this program, namely CorelDRAW, this program is also paid, it is not available freely available on the Internet for downloading. But this is in order to create your own embroidery, and if there is no need for this, then the machine is equipped with a small number of built-in pictures for embroidery, the user usually decides what he needs most)

What can you say about the operation of your car? Were there any breakdowns or failures?

This model works quite well if you treat it with care.
It cannot embroider very dense or heavy fabrics, so it is better to work on this model,
using lightweight fabrics so as not to damage the mechanisms. But very light ones are also not always good; they can accidentally tear or snag.

If you had to choose now, would you choose this car again and why?

If I still didn’t have money, as I did then, when purchasing this car, then yes, I would choose it again,
but if the funds allowed, I would take something more powerful.

Not as an advertisement, but as advice - I can recommend this site: http://broidery.ru to everyone who is interested in embroidery and embroidery equipment. There is a lot of useful information about embroidery and the materials used for it, and there is an overview of different machine models.

In general, there is quite a lot of useful information on this specific issue. Those. this is a whole portal dedicated directly to embroidery, there is also a forum where you can communicate with professionals who are always in touch.
Sincerely, Yulia Tokareva.

Mikhail Kozhushko <***[email protected]>

Hello, Pavel

Sincerely
FOP Kozhushko Mikhail Vladimirovich

Olenka Ivanova <***[email protected]>

Hello.

I have a BROTHER NV-1500 (Innov-is 1500) sewing and embroidery machine. I chose it for its maximum capabilities for its price. The machine is not picky, the software will always help and warn you about the malfunction, the cause and how to fix it. These machines are very suitable for people who are engaged in hand-made and the production of exclusive goods.

I don’t recommend buying such machines for people who don’t like to master computer programs, because to embroider their own designs you need to master the PE-DESING program (or something like that). You can make good money with embroidery, but I don’t recommend it for extras, the machine will wear out some details, which means new investments in it.

I am very pleased with this purchase.

***[email protected]

1, I have a SUPER CALAXIE 3000 embroidery machine
I embroider custom clothes on her.

2. I chose it based on reviews on the Internet. Now the choice is huge, depending on the purpose of use.

3. I mainly embroider on it; I can make different types of loops, including eyelet loops, various stitches, hemstitching, etc.

4, Yes, with the help of this technique I earn money, I sew and embroider exclusive things, the queue is six months in advance, I embroider logos, I embroidered portraits from photographs, paintings using the photo stitch technique, lace, etc.

5. During 8 years of operation, the belt broke once.

6. Now I would choose an industrial machine, but in order to pay for it, I need to work on it 16 hours a day with a huge number of orders. (Preferably extras)

7 You need to choose a machine according to your goals. If you take an expensive one and you have no experience, then keep in mind that you will not soon pay for it.

Oksana Sidorchuk <***[email protected]>

Greetings. I have a “janome” machine. It has 8 embroidery options (motifs). Needlewomen can get used to choosing an embroidered pattern by enlarging and stretching the pattern using a special button. But the most important thing is a creative approach. accuracy in execution and adherence to the rules; guide it into the hoop. Place paper under the fabric for sliding. And in some cases, glue the backside with non-woven material at the end of the work.

Pryseva Marianna

Hello, I have some experience working in production, quilting mainly blankets on a multi-head machine. I want to say that this is very expensive equipment (about RUR 5,000,000 depending on the model).

Requires highly qualified workers who are difficult to find because... they are not specially prepared anywhere. 2 people per machine. Also, calling an adjuster costs about 10,000 rubles per day, not counting spare parts.

If you rarely use the services of an adjuster, the quality will suffer. The equipment requires constant readjustment because the stitch pattern changes, etc. For small volumes, it is easier to find a company that will quilt you. The average tariff is 300-500 rubles per linear meter, depending on the design, you can negotiate cheaper.

This rate is for one blanket, 25 blankets will be cheaper. My opinion is that running your own quilting production for small volumes is unprofitable, because... Equipment costs will not pay off soon. There are single-needle quilting machines, but I am only superficially familiar with them. I know that they are used mainly when a complex stitch pattern is required. For example: in the center of the blanket there is some kind of large pattern. Regarding embroidery, I worked at a company that had a single-needle embroidery machine.

It turns out to be more economical to purchase a multi-needle one. Embroidery time will be reduced and productivity will increase. Extra needles can be turned off. Embroidery always requires a lot of thread; special embroidery threads are used, which are more expensive than regular ones.

The cost of embroidery is calculated either by the number of punctures or by the time per embroidery. As far as I remember, 40 minutes cost us 500 rubles.

Embroidery development was paid separately. Production is small. Embroidery is more profitable, I don’t know about bed linen, but advertising, corporate, team products, etc. Yes.

The popularity of embroidery remains unchanged. From decorating clothes to creating paintings, this type of needlework is valued for its appearance, connection with traditions, and exclusivity. Embroidery as a business has high competition and profitability. A detailed business plan and proper organization will make your business profitable.

Depending on the chosen embroidery method, select the necessary equipment. Once you have confidently established yourself in the market, register to expand your business.

Types of embroidery

There are 2 types of working methods:

  1. Manual - more valuable;
  2. Mechanized.

Hand embroidery is a painstaking type of work that requires skills and a lot of time. Therefore, this business is suitable for craftsmen who already own equipment. With the manual method, threads (floss) and beads are most often used.

Techniques performed with threads:

  • cross;
  • smooth surface;
  • openwork.

Cross stitch is the most common and is used to make:

  • paintings;
  • portraits to order;
  • as finishing for bedding and kitchen utensils.

Please note that creating a cross-stitch painting can take from 3 to 6 months.

Bead embroidery is an equally labor-intensive process, but the effectiveness of the products is worth the time spent. Nowadays, paintings, portraits made of beads, decor of clothing and accessories are highly valued.

From a business point of view, machine embroidery is preferable. It does not require specific skills or long-term performance. You only need special hardware and software. The high accuracy of the automated process makes this method increasingly popular.

The possibilities of machine embroidery are varied:

  • souvenir products;
  • textile finishing;
  • logos;
  • chevrons.

Decide on the method and direction of activity. You can only work with several types simultaneously if you have extensive experience. Focus on one thing at a time, gradually developing your skill.

Materials and equipment


For hand embroidery

Cross stitch is made from the following materials:

  • canvas (canvas, linen, cotton);
  • threads (mostly floss).

Bead paintings consist of a fabric base and beads.

The tools for cross stitch and bead embroidery are almost the same:

  • drawing diagram;
  • needles;
  • scissors;
  • hoop (frame, machine).

For machine embroidery

You will need an electronic embroidery machine, a computer and special software that matches the model of the embroidery device.

Materials you need to have:

  • threads;
  • interlining;
  • canvas.

Choose high-quality threads, this will keep the colors bright for a long time. Most often used:

  • cotton;
  • wool;
  • silk;
  • viscose;
  • polyester

Experiment, combine different techniques and materials, use beads with thread stitches, cross-stitch on non-standard fabrics, this will make your business more in demand.

Embroidery process


If you are a beginner, find an experienced craftsman to teach you, or master the craft yourself. Special books, articles on the Internet, magazines, free video tutorials - all this is accessible and useful.

Machine embroidery is carried out as follows:

  • exporting the selected image in the program editor;
  • editing, setting the location of needle punctures, changing threads, skipped stitches;
  • threading the hoop;
  • automatic filling of selected areas with stitches.

Custom embroidery does not require a special technological process. The main thing is to be able to embroider, regardless of whether it is cross stitch or satin stitch, beads or another technique.

Business organization

Where indicate the initial stage, prospect conditions, results of market research. Think about what exactly you can offer in this area.

Determine the scale of the business. In the case of cross stitch or bead embroidery, it is appropriate to work at home, and machine embroidery can also be organized at home.

If you want to expand your business, you should rent a studio space of 6–9 sq. m. m. in the city center. Arrange the room:

  • Embroidery Machine;
  • two desks;
  • seats;
  • computer;

A larger enterprise will have several workshops:

  • cutting;
  • sewing;
  • embroidery;
  • wet-heat treatment.

Sales of products


1. Place advertisements in the press, on the Internet, make business cards.

2. Create a high-quality website with a list of products, cost of services, examples of work, contacts.

4. Offer services to clothing factories and ateliers. When sewing sportswear and uniforms, he often uses embroidered logos.

5. Cooperate with stores and retail outlets.

6. Participate in exhibitions.

Financial part

To start a bead embroidery business, you will need at least 5,000-10,000 rubles. for materials. To work with large formats, you need a frame costing 1,500 - 5,000 rubles.

Investments in machine embroidery, taking into account the costs of materials and equipment, will amount to 500,000 rubles:

  • studio rental – 25,000 rubles. per month;
  • production of high-quality signs – 30,000 – 40,000 rubles;
  • website creation – 20,000 – 25,000 rubles, support for social networks can be free if you do it yourself;
  • salary for a designer (if his own skills are not enough), for an administrator (when opening an entire studio) - 25,000 - 30,000 rubles.

Business ideas on handicrafts

- another interesting thing for needlewomen. If you draw up a clear embroidery business plan, you can open a knitting studio.

Will help you get a stable profit. This business is very promising and can develop into your own studio.

- quite an interesting and creative business, especially if the main material is lace. Suitable for craftsmen with a creative mind.

Video: how to cross stitch

Do you like to embroider? Are you friends with a sewing machine? Do you have computer skills at the “confident user” level? And at the same time want to establish your own profitable business?

Here are the key 4 ingredients that (if you wish!) will help you build a fairly profitable machine embroidery business. In addition, you will receive not only material, but also aesthetic pleasure from the work done. Now let's take a closer look at what advantages modern embroidery provides.

Modern machine embroidery significantly speeds up the embroidery process and allows for fairly complex embroidery work.

An undoubted advantage is that you can embroider on almost any fabric:

· delicate silk,

· noble velvet,

· makhre,

· knitwear,

calico,

· flax,

· jeans,

· skin,

· suede,

· various raincoat and coat materials.

Embroidery is carried out on high-quality embroidery machines with the obligatory use of advanced computer programs.

What is the difference between embroidery using a computer?

Computer embroidery makes it possible to use a variety of threads. For example, in embroidery it becomes possible to use viscose, silk, metallized and polyester threads, as well as cords of various colors. Thanks to such a wide range of materials and colors, embroidery becomes bright and original.

What opportunities does modern embroidery provide?

Modern embroidery technology makes it possible to create absolutely all embroidery styles:

· cross,

· smooth surface,

Richelieu,

· sequin embroidery,

· volumetric three-dimensional embroidery,

· other types of embroidery.


What are the advantages of machine embroidery?

The advantages of machine embroidery are its durability, voluminous texture, high color fastness of threads, and a rich and impressive appearance on the finished product.

What products are machine embroidered on?

Modern embroidery with the help of special computer programs allows you to professionally and in the most original way decorate various items of clothing, bed linen, scarves, robes, towels and many other finished products.

Agree that clothes embroidered in various styles look not only unusual, but also stylish. Emphasizing that its owner has refined taste and a strong personality.


How can you make money with an embroidery machine at home?

Firstly, by embroidering on customers’ clothes and hats.

Secondly, on towels, napkins, tablecloths, curtains. In a word, everything that helps to place accents in the design and emphasize the overall decor of the room with original details. Create a unique cozy atmosphere in your home.

Thirdly, working with various enterprises. By embroidering logos for them on uniforms, as well as branding on T-shirts, jackets and other business souvenirs.

Briefly summarizing the scope of application of machine embroidery, it should be noted that by calling on all your imagination to help, you can find an infinite number of areas of application for embroidery.

What are the costs of purchasing an embroidery machine?

It should be said that any business is costly at the very beginning. Therefore, it is very important to remain calm and roughly calculate how long it will take for this type of business to pay for itself. As for building a machine embroidery business, let's do some simple math.

Direct costs:

1) Buying an embroidery machine. For example, the Bernina Deco 330 embroidery machine, which is suitable for beginners and professionals. It comes with a small and medium hoop. Depending on the place of purchase, the car costs 28,500 rubles. Don't forget about delivery - 350 rubles.

2) Professional version of the editor for embroidery. Approximate cost: 10,000 rubles.

3) PC-card, used to transfer an embroidery pattern from a computer to a machine. Approximate cost: 2,000 rubles.

4) Recording device on PC-card. It may be free for you, since it is already present in many modern laptops and computers.

6) Large hoop(for embroidering chevrons, inscriptions on the back). Approximate cost: 15,000 rubles.

Total approximate cost estimate:

28500 + 350 + 10000 + 2000 + 200x5 + 15000 = 56850 rubles

Calculate the profit and approximate payback time for the purchase yourself:


So, you have learned to embroider and are making your family happy with the beautiful design of your home and clothes. Now it's time to put your passion on track aturgent home business. What does that require?

1) We create our own “Portfolio”. These are photographs of your work (photos and work must be of the highest possible quality!), as well as approximate patterns that you will be ready to make for the customer.

2) We are looking for ways to sell our creativity. Any master is given 4 market opportunities:

1. In “live” souvenir shops. Well suited for those who live in resort towns.

2. Offering sewing workshops our services for applying embroidery to sewn workwear. At the same time, take care of business cards in advance and leave them in all specialized places you visit. Rest assured, they will definitely call you.

Don't be afraid to dream and realize your dreams. Our masters will try to dispel all possible fears for you, sharing their professional experience on the page.

 


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