If you have little money, you need to do business.
If there is no money at all, you need to do business urgently, right now!
(John Davison Rockefeller)

The desire to open your own business probably visits everyone when there comes a moment of dissatisfaction with work for hire, low incomes, the regime "from and to", positive examples of opening and developing your own business by people from the environment. But, having decided to leave the employer, not everyone has even an approximate idea of ​​​​how to open your own business from scratch, where to start your project and how to move forward competently.

How to start your business from scratch quickly, competently, simply?

Personal, own business: a new project from scratch without investments

As a rule, when trying to open their own business from scratch, the majority of enthusiasts have neither experience, nor connections, nor skills, nor sufficient funds to open it. Yes, even the minimum investment. Except how to get a loan. If you manage to collect the necessary documents. Which is not always possible. And whether it is necessary, is also a question!

And, of course, as a matter of course, everyone wants not only not to burn out, but also to make their offspring profitable, highly profitable and promising. And the beginning of a new project is a very crucial moment.

We are talking, of course, about starting a small business. I assume this is because the search queries for the most part include the word “free”, that is, you want to start a business without investment from scratch or with minimal investment, start almost from scratch, not only in the theoretical part, but also financially.

It is possible that at the initial stage you will have to be a single director, and an engineer, and an accountant, and an economist, and an analyst ... After all, you have firmly decided to start working for yourself, you want to open your own business! A new business like no one else has!

Why does the idea of ​​starting your own business often remain unrealized?

Why does the idea of ​​starting a business from scratch often remain unrealized?

Owning, building and developing your own project, even a mini business, means a new status, new opportunities, new perspectives. Often - and new adventures.

Now you have to be not just an executor of someone's orders, works, orders, but a leader with all the ensuing consequences and requirements:

• responsibility for the organization of the process and the result;
• responsibility for negotiation and decision making;
• responsibility for providing work and earnings for employees, if you plan to have such;
• you will have to develop many new qualities and habits from scratch, if they are not there.

How to open a business, what line of business to choose, where to start your business from scratch, where to get ideas for your own business and money to start? How to organize your business from scratch so that it really generates income? A lot of questions are spinning in my head, various projects are flashing on the Internet, often there is simply confusion from the information received from the network and a complete misunderstanding of where to start a business.

Instead of focusing your eyes on the first step, and then, when you take it, on the second, a huge path to the top immediately appears in your mind's eye. When a person begins to think about it, to wind himself up, at some point he is seized by fear. That is why the idea of ​​​​opening your own business, even just excellent or ingenious, often remains unrealized.

The majority of the population, especially in our country, being afraid to take risks, continue to work “for their uncle”, do not attach importance to ideas, the implementation of which will make it possible to receive money much more than the salary of an employee, suppress any thoughts about it, and leave it unclaimed. desire to become rich and independent.

But you don't have to think too much. Come and go on time, fulfill your duties, do not argue with your superiors. And you will receive the agreed amount, a month of legal vacation, which you begin to dream about immediately after returning from the next one. Stable, just great. In the evening you can watch TV, open your computer and play, chat with friends on social networks ...

Own business is, of course, strained 24 hours a day, it is a responsibility. Responsibility to yourself, your family, children. Horror seizes people when they think they will take out a loan, open their own business and go bust. At the same time, they do not even guess. And this psychological moment for many is insurmountable.

If we specify all these aspects, then we can distinguish 3 main components that are a stopper and contribute to never starting:

• Attachments

Most people do not adequately estimate the investments that may be required to create their own project. They are convinced that large amounts of initial capital are required to get any return. And even if these investments are really small, there is a belief that there is not enough money to be able to invest.

• Ideas

Most people are sure that one must be born with some kind of entrepreneurial streak, that this streak either exists or it doesn’t. That a lot of ideas will be needed as the process develops. And if they don't exist, they won't. And most importantly - most people think that they need an idea initially in order to start doing something.

• Risks

Most people overestimate the risks associated with starting their own business and experience the fear of losing everything they have, the fear of embarrassing themselves in the eyes of others, of failing, the fear of being different from everyone else, the fear of standing out from the crowd in any way.

These are the top 3 reasons why people keep going to jobs they hate. These are 3 reasons why we have so few young entrepreneurs in our country.

How to start your business from scratch without money, without investments?

How to start a business from scratch with no money and achieve the greatest success?

It is possible and quite realistic to open your business from scratch without investments or at a minimum cost, let's call it a mini-business. And then, having worked intensively on the “promotion” of your project for 2-4 years, creating a stable, constantly growing passive income, enjoy well-deserved financial freedom or plan to launch a new business process. After all, there is no such thing as too much money!

Key words here - business, open, work, minimum investment, project and 2-4 years.

That is, you will have to work to open your personal brainchild, and not for show "I tried (s)" to create your own brainchild. And with full dedication, investing, if not money, then time, effort, knowledge, creativity, energy. And not only their own, but sometimes using the team method of work, when all these qualities, inherent to one degree or another in other people, partners, work for each other.

A minimum investment means that you still need money to start, even if it is only $10-50-100. But in order for the fire to warm you, you must first throw firewood into it. An exception may be the provision of services based on your knowledge and experience. It is quite possible to start here without spending money.

It is in this type of activity that you can launch one project from scratch, start a second, then a third. Only by controlling the first ones, which on the machine already regularly bring you some kind of income, most often growing. And eventually build a network of businesses.

This is especially true for small settlements: small towns, district centers, villages. The Internet allows you to make the whole world the target audience of your projects.

It is enough to study thoroughly once, for example, or how to create an information site, then the following projects will open as simply as if you have been doing this all your life.

If you are not a resident of a metropolis or at least a regional center, it is important to study which business can be opened in a small town or village, which business is better, more profitable, more profitable to open, having land and a subsidiary farm.

Perhaps it will be the cultivation of greens or berries (strawberries, currants, cherries). After all, even in small towns, not everyone has gardens and dachas, and you won’t find shops where they sell it either. And you can earn a lot of money from this. Greens in the greenhouse can be grown all year round. And in the spring - like hot cakes seedlings, on some flowers you can climb well.

Or maybe your settlement is surrounded by forests with berries, mushrooms, nuts, lakes with fish, but there are no collection points for "gifts of nature". Or some frail ones, in some hard-to-reach place. So think.

Or maybe you have some mechanisms, devices, tools that you can rent. Why not extra money?

Look for an idea for your business on the Internet. There are so many of them that "eyes run wide." And you can always find clues.

P.S. If you are new to business, then at first it is better to consider ideas that do not require investment of money:

• consulting, training, tutoring, provision of intermediary services - this will not require any investment of money, in extreme cases, for advertising, and even then only at the initial stage;
• use the Internet as a business platform, including social networks.

Try in practice the simplest ideas that will allow you to feel the "ground under your feet" and not lose money if something goes wrong.

Business niche. How to identify and choose a niche for your business?

In order for business development to go on the rise, you need to determine the demand for your work, goods or services even before opening a business. Clearly define a niche for your business. This is a very important point that allows you to test your business idea on paper in advance, find out what the market capacity is in the sector, in the segment where you plan to open your business.

And this must be done in writing, and not kept in mind. Without market analysis, competent and meticulous calculations, if you have already decided to start a business, nowhere. Only mathematics will be able to show that even with a popular product, you can not justify your hopes that the business will be profitable and pay off in real time.

Buisness process. How to graphically formulate your business processes?

To visually reflect your business process, you will need to do very simple steps. On a notebook or landscape sheet of paper, draw squares and write in them everything that you plan to use. Enter all those who will be involved in your business processes: employees, partners, customers, suppliers, contractors.

From this diagram, it will be clearer to you what you want from your business and how it will work. Immediately, in passing, find out the thin spots.

Do I need a business plan and how to draw up a business card correctly?

Business plan of your desires, calculations, actions (business card)

You take your business idea, niche and business processes, combine them together, i.e. develop your business plan. In other words, in terms of value in terms of money and terms, you formulate what, when and how much you want to receive from your business.

It is better to start with the last figure, how much money you want to receive from your business. And this figure, by means of a reverse calculation, will tell you what actions you need to take, how much to invest in order for you to receive the desired income.

It is essential to have at least an indicative plan of action. You can often hear that a business plan is a thing that is more needed for show, but has little practical use. Perhaps this is so. But the company, in any case, needs it. Treat it as a landmark, like a map in the business ocean. That is, it is not necessary to follow it exactly, but in order not to stray from the intended path, it is necessary.

According to successful entrepreneur Vladimir Dovgan, a business plan should be drawn up in order to simply train your brain, become smarter and more confident, stronger than your competitors who do not do this.

And there is no need to adhere to it, it is necessary to act in accordance with the opening conditions and circumstances. And they at the time of specific actions may differ significantly from the conditions when this business plan was developed.

Is it worth it to invite business partners to a personal business?

Not every business can be built solely on your own. Often, young and ambitious entrepreneurs are overconfident and think that they can move mountains alone. To avoid this, correctly assess your capabilities.

Of course, starting a business alone is scary. I want to share the responsibility with someone. With a friend, for example. Transfer some of the work to him. But, as a rule, sooner or later the partner begins to want much more than he gets.

Such a partnership in business leads, at best, to a quarrel and the loss of a friend, and at worst, to a division of business. Therefore, before attracting a partner, think about whether you really need this or that partner? Are you sure you can't manage your own business? That's why it is personal, to be its full owner and one day not to be out of work.

An excellent option for partnership in business can be a teamwork of partners who each have their own personal business, but due to certain circumstances, for the development of their personal business, they are interested in each other.

Naturally, each of them, to the extent of his sanity, is also interested in his own development, expanding ties, acquiring new skills and knowledge. Most likely, such a partnership can even be called cooperation in business.

Moreover, the Federal Tax Service provides an opportunity to find out complete information about any business. Today it is possible by the mass of indicators that were carefully hidden by the tax service before. This was provided by law.

When there is a team of honest, successful businessmen, people's time, skills, abilities, people's thinking, responsibility is divided and work for the team, for all employees, each of whom independently conducts his own business.

Just remember that all business conditions for managing, entering, exiting, making profits and covering losses must be negotiated with partners, “standing on the shore”, in advance, even before you set sail.

How to find business partners, with whom will you start your business?

How to look for business partners, how to choose the right ones so that a business partnership brings positive and expected results? If it is really necessary, look for partners who will help you in solving the problems facing your start-up company.

If you already have them, great. If they are not there, it makes sense to try to find them. See what you lack in your business project: skills, money, resources, maybe access to new markets, territories, know-how? It could be anything. And then find those people who have it. This will be your business partners.

It is possible that in the person of a business partner you will also find an investor. Perhaps the latter case is even more attractive, since it is not yet a fact that an investor will want to enter into a share.

It remains only to meet with them, agree and competently sell them your business idea.

Powers of business partners in business process management

This step concerns the very life of your business. Decide, and formulate on paper who, how, with what authority (you and your partners) will manage your business. How and when you will start to share the earned profit, or vice versa, how and in what proportions you will cover the losses. This is a very important step.

Conditions for the exit of partners from the business - the most important clause of the contract

Decide in writing on what conditions you will exit the business.

Exiting a business can be caused by anything. This may be an early exit from your partner's business, because he may urgently need money. Either your plans will change, or you will build a business for sale. Or the vision of prospects and further steps between you and your partner will radically begin to diverge. Options may vary.

This step actually defines the entire structure of your business. And he is one of the most important. If you develop it, foresee or at least formulate those desires on which you want to exit the business or sell it, it will pay off handsomely, saved money, time, nerves, and therefore additional income.

These 3 steps directly relate to the life cycle of your business. And they are even more important. Because if you do not work them out, you simply will not see where you are going, your business is in danger of crumbling. Or at one "beautiful" moment you can "be left out of work."

All these steps you need to put on paper. How - not important. This can be written on a notebook sheet with a pen, on a landscape sheet, in a notebook, whatever you like. If only you had the answers to these questions.

When you have these answers, you can safely go to lawyers, and they will quite calmly and quickly form legal structures for you, prepare constituent documents.

Early implementation of the above steps is the key to success in your new business.

Tips and tricks for entrepreneurs starting their business from scratch

How to open your business for beginners from scratch: tips and tricks

In order to avoid many mistakes when opening your traditional business or business on the Internet and secure real income for yourself, you should not ignore some recommendations from people who have already gone this way.

Business education: learn from the experience of successful entrepreneurs and businessmen

First of all, you need to study the experience of successful businessmen and Internet entrepreneurs in the field you decide to occupy.

Make it a rule to do this daily. Successful entrepreneurs, including Internet entrepreneurs, know from their own experience: how to make money online quickly, how to make a lot of money online, how to start a business from scratch, and how to open a business without initial capital.

Videos of their performances and interviews are fairly easy to find through a search engine.

Explore, if only for fun, why so many successful entrepreneurs are so interested in . And this despite the fact that a number of regulations have recently been adopted in Russia aimed at preventing the use of offshore companies by Russian business.

Such an activity will allow you not only to acquire some knowledge, but will strengthen your self-motivation. What is more important than knowledge.

How to profitably dispose of credit money, protect them from losses?

Is it worth taking out a large loan to start a business? After all, it must be returned

You should not take too large loans if you do not know how to properly dispose of them and protect against losses. For a novice entrepreneur, often, begins to spend money irrationally.

So, people who are absolutely unnecessary at the moment are hired, fixed costs grow, and the advertising budget increases. All this is relaxing, but at one point the cash flow will dry up, and you will have to live within your means. In addition, any loan must be repaid, and even with interest. So why take on too much?

The abundance of advertising to promote your company greatly inflate the budget. Despite the fact that at first it does not even give a tangible exhaust. The error is typical. It is easy to avoid it - clearly define your client, your target audience. And only after that start an advertising campaign.

As for the loan itself (as well as any other money that you are going to spend on starting a business), there is a very good scheme for saving it. To do this, you need to use a unique Vista European account opened with Hermes Management. You place the available funds on this European account and manage the process online 24/7. The deposited money will be a profitable investment and at the same time a pledge to take 70% of this amount in the form of an indefinite loan for your business. The loan will be obtained at a much lower percentage than the monthly accruals on the investment amount fixed before the loan was opened. Cool?

Even if you do not return anything to repay the loan, the original invested amount will be restored after about 3 years. This happens due to the difference in interest accrued on the investment and the deduction for the loan.

You have nothing to lose, even if the business does not go quite the way you would like. If everything goes well, it will be possible to use 70% of the amount recovered on the account again. And start expanding your project. Read more at the link and ask questions in the comments. For those who are really interested, a detailed explanation is possible via Skype, Telegram, phone. By the way, it is quite possible to use the same scheme when buying an apartment or buying a car and updating it every 3 years.

Is it worth wasting time if there are small flaws?

Is it worth postponing the launch of a business, wasting time if there are gaps?

Don't waste time if your product needs a little tweaking, because your competitors may be faster.

Imagine you have a product sample that you want to offer to the market. In general, it is not bad, but there are a couple of minor flaws. You decide to eliminate them before you are going to offer your product to customers.

At the same time, your competitor created a similar product. But, unlike you, he did not pull and eliminate minor roughness, but brought the product to the market. As a result, he is on horseback, and while you, upset by the missed opportunity, have just brought the first version of your product to mind, he has already prepared the second, even more perfect, for release.

Getting started is always difficult. And not everyone who starts makes it to the finish line. Even with a specific step-by-step plan and calculation of the payback period. Some even pass the first milestones. And then patience, perseverance, perseverance, knowledge is not enough.

And not everyone is successful. And not because the person is incapable. It's just that success, among other things, largely depends on how carefully it was carried out, whether the right direction of activity, corresponding to the current moment, was chosen.

How to choose a business idea if you are a complete zero in business?

Where do you think the business starts?

With a loan to start your startup? Or from the official registration of your LLC? Or maybe with the selection of a team of qualified enthusiasts who will help you earn your first million?

Of course, all these are necessary steps to start your own business. But none of them, perhaps, can be called the very first. Business is born not in banks, not in the corridors of state institutions, and not even in offices for many hours of work. It is born in the head of an entrepreneur at the moment when a business idea arises.

But what about those who have not yet figured out what kind of business to start? Waiting for inspiration, postponing active actions indefinitely, is not the best solution in such a situation. So how do you come up with a business idea?

The answer can be given by experienced entrepreneurs who still remember how difficult the process of finding a business idea for beginners from scratch, but have already left this stage behind. We invite you to read their advice on how to choose a business idea that can really bring money and success.

Tip #1: Start at the End

As paradoxical as it may sound, this method allows you to compare the available opportunities for business development, which are almost endless, and your strengths, which the average person usually does not have so much.

Try to imagine for a moment that you are not standing on the threshold of your business, not knowing what to take on, but have already achieved some success in it. Represented? Then focus on these very successes: who do you aspire to be, what do you want to achieve, what to create?

“It should be a clearly defined goal, related to your true dreams, which will not change over a long period of time,” explains Nikolai Zhuravlev, General Director of the Masterplans consulting agency.

The agency in its practice often uses just such a technology, which is called reverse engineering within the company. Having decided on the ultimate goal and writing down your conclusions on paper, it will be much easier to develop a specific action plan to achieve it.

Tip number 2. Use existing experience

If you are puzzled over how to choose a business idea, remember that your future business is not something abstract and out of touch with reality. It should be aimed at real people. Therefore, looking for an idea for him in books is not always the best solution. Sometimes it's just worth turning to your own experience. First of all, work experience.

Statistics show that most businessmen open their own business in the area in which they worked as employees

Tells Jalil Kuryaev, company director "Business Nation" specializing in consulting support for small and medium businesses.

So why not follow their example and take a closer look at what is literally under your feet? Moreover, having worked in a certain area for some time, you already have an idea of ​​\u200b\u200bthe “inner kitchen” and a certain set of competencies, and maybe even useful connections.

If for some reason a business where you managed to work as an ordinary employee does not suit you, then you can use not your work experience, but your own hobby. The advantages of this approach are about the same.

In the process of searching for an idea, you can use not only personal experience, but also the experience of other people, as, for example, the founder of a resource for remote tutoring did TutorOnline Alexander Pashkov. Alexander got the idea for a startup thanks to his wife, who helped her niece to “pull up” the Russian language. At the same time, classes were held only by phone, but the girl quickly began to demonstrate success.

At the same time, Alexander's friend also started teaching via Skype. Realizing that such an online learning format is the future, the friends founded their own service. “Even in our student years, we worked part-time, solving test papers, and we knew what was missing for students and what for teachers, so that the educational process was as optimized as possible,” says Alexander. Such knowledge, undoubtedly, helped to establish the work of the service. In 2015, the number of TutorOnline students exceeded 10 thousand people from fifty countries of the world.

Tip #3: Look for Problems

One of the surest methods of finding business ideas for beginners from scratch is to first find problems that need to be solved. And here it is also worth starting not with the global problems that torment humanity, but with what you personally or your friends have encountered.

To begin with, it is worth observing yourself for a certain period of time. What difficulties do you periodically face? Is there a service in your city that would offer a solution to these problems? Does it work effectively? And are you ready to pay someone who would solve these problems?

Just in this way, the founder of the Moscow motorcycle evacuation service came up with the idea of ​​​​his own business Evak2me Alexander Kozlov: “Recently, I needed to evacuate my motorcycle, but transporting it was not an easy task. This gave me the idea to organize a motorcycle evacuation service.”

The service appeared in June 2015, and by November 400 motorcyclists used its services. The figure may not be the most impressive, but the service is still new. Moreover, Alexander also has a business selling used motorcycles and several bakeries behind him.

Remember that most likely your problems are not unique, many people face them every day. This is only a plus for a novice businessman: it means that the pool of consumers of your services will be quite wide. Remember that your business idea does not have to be completely unique. It is much more important that it be in demand.

But at the same time, make sure that your idea still does not copy the business of existing competitors cleanly. It should have its own “zest”, features that distinguish it from others.

For example, Dmitry Ogorodnik from St. Petersburg wanted to open a business in the jewelry market. But instead of a standard store that sells both gold and silver, and artificial stones, and natural minerals, the entrepreneur decided to concentrate only on the latter. This is how the Mineral Market online jewelry store made of natural stones appeared, which managed to find its niche in a highly competitive market. For three years of work, 50 thousand people have become customers of the store, and you can get ordered jewelry in 67 Russian cities

Tip #4 Think Like an Entrepreneur

The main thing for a newcomer looking for a business idea is to change the way of thinking, says the co-founder of the network "Tonus Club" Elena Korostyleva: “Get in the habit of looking at the world with wide eyes. Lead an active lifestyle, go to different places, constantly strive to learn something new.

And when faced with something unknown, for example, with an unfamiliar service, do not hesitate to get as much information about it as possible. Even if this information turns out to be useless for your business personally, your horizons will expand.

At the same time, it is worth looking at familiar things from a different angle. Entering a cafe, try to reason not like a client. Instead of just waiting for your coffee and enjoying the interior, try counting the number of seats, employees working, the price of dishes passed by people. In short, try to create a rough financial model for the establishment. Try to see business in everything that happens in your life.

Tip #5: Copy with care

If you want to start a business from scratch, you can borrow ideas for it from abroad. Try to look at Western or Asian markets, study what solutions are there, how they scale, what obstacles are encountered on the way to their implementation. At the same time, keep in mind that it is impossible to repeat someone's path one to one with the same result.

“There were many mistakes in the strategy we initially chose to create a business from scratch. So, having arrived from the USA, where we adopted Western experience, we tried to completely shift the business model borrowed there to our post-Soviet reality. It was a big mistake,” recalls TutorOnline founder Alexander Pashkov.

In order not to "burn out" with someone else's, and even with your own business idea, it is worth evaluating its prospects in your own region.

This is not so easy to do, especially without special knowledge or money for expensive marketing research. Nevertheless, you can at least approximately understand how much your business will be in demand using standard and free methods.

Tip #6: Use Technology

The Internet is good for both picking up a business idea and testing it out. With the help of the World Wide Web, you can try to find a ready-made marketing analysis of the market in which you plan to work, or statistics that will help you navigate the situation.

In addition, you can conduct research on your own. First, try to analyze the search queries of Internet users. Their frequency will allow you to understand how much this or that idea is in demand.

To get better results, try to sell your product or service. For example, you can place an ad on one of the online platforms, advises the director of the Business Nation company, Jalil Kuryaev. And although you still have nothing to sell at the stage of searching for a business idea, such a move will allow you to find out what is the interest from potential customers.

Tip #7: Prepare the ground

For those who want to start a business from scratch, ideas should be tested outside of the virtual space. Try to conduct a survey among your friends about the demand for your future business.

Define the profile of your potential client. Who is he? Where does he live? How much does he earn? What does he move on? Where does he dress and rest? The information should be as detailed as possible. “This will simplify the task of winning your client and will allow you to understand in the future where and how to promote your business,” believes Irina Kulikova, founder of a wedding agency Kulikova Event Agency.

When this issue is clarified, it is worth trying to reach your potential consumers. Offer them an idea for your solution to their problems and rate their interest. “Don't be afraid that the idea will be stolen. Any businessman will tell you that an idea is worthless until it is implemented into a project. And, as you know, it is much more difficult to implement than to come up with, ”advises the co-founder of the online freight service "Lucky for everyone" Ivan Plastun.

It is very important to find out not only whether customers like the idea, but also whether they are ready to pay for it.

If ten potential buyers have told you that they are not willing to pay for your product, then that is the problem. Talking to a potential client will save time and save an aspiring entrepreneur from a situation where he does something no one needs.

When analyzing demand, it is not at all necessary to communicate directly or throw a cry on forums on the Internet. If you already have some samples of your products, and the target audience is wide enough, you can simply conduct "field" tests or tasting.

If you don’t have anything but an idea yet, try to make a commercial offer. Send it to your customers, see if they are interested. If successful, this will allow to conclude contracts for future deliveries.

Tip number 8. Don't look for the ideal

Don't try to find the perfect business idea once and for all. Of course, your idea should be in demand and verified, especially in financial matters. Otherwise, you simply run the risk of losing all the money by doing an unprofitable business. But you should be prepared to change the course initially chosen and adjust your project to the needs of the audience.

Moreover, even if your business idea has already been implemented, and the business is profitable, you should not relax. “The process of searching for business ideas should never stop,” says Elena Korostyleva from the Tonus Club network.

Keep looking for ideas, be ready to start a new business as part of a successful project, or even wind down the last one and switch completely to a new business.

Summing up, it is worth noting that the search for a business idea for beginners from scratch is no less difficult and responsible than a detailed study of a business plan and its implementation. Your business does not necessarily have to "blow up" the market.

You should also not suffer and invent something that no one has done before. Firstly, not everyone can create a sensation, and secondly, a business idea must be understandable to end users and in demand among them.

We offer you 45 small business ideas for aspiring entrepreneurs that require minimal investment of money. Most of these ideas can be implemented at home and in your free time from your main job.

1 Web design

Nowadays, any self-respecting company has its own website and the demand for the services of web designers is only growing. You can get the necessary knowledge and skills in specialized courses, which usually last one to two months.

Today, almost everyone uses Facebook, Twitter, Pinterest, etc. Social networks have already become a part of our lives and commercial companies are also starting to promote their products and services through them. Many companies are willing to pay for promotion in social networks. You can maintain a company page: publish news and photos, communicate with potential customers, hold all kinds of promotions and contests.

3 Infobusiness

If you have practical knowledge in some area, then you have the opportunity to convert them into money. You can create a tutorial or guide for solving a particular problem in a field in which you are an expert. This can be in the form of a book or a video recording. You can sell your work via the Internet: your website and partners. This is a great opportunity for a novice entrepreneur to start a small business, because you only need knowledge, time and minimal investment.

4 Blogging

If you know how to write interestingly and are well versed in some area, you can create your own blog and earn from advertising.

5 Internet auctions

In the age of the internet, auctions have been given a new lease of life and every day millions of people around the world participate in online auctions. Try and make money at auctions by buying and selling various things.

6 Online store

In a highly competitive environment, one of the main components of success is the right choice of product. Analyze the market and find those things that are difficult or impossible to buy online.

7 Trade in collectibles

If you are fond of collecting and are well versed in this area, you can earn good money as a trader. Using auction sites, message boards and all sorts of collectors' forums, you can find and resell rare items. To date, there are many areas of collecting, among which you can find your niche. These can be traditional postage stamps, coins, books, awards and badges. Or more modern trends - vinyl records, movies, video games, comics, etc.

home and family

8 Childcare

Do you have free time and do you know how to find a common language with small children? Then you have a great opportunity to make good money by organizing. Nowadays, it is very difficult to arrange a child in a kindergarten, and sometimes parents simply do not want to send him there for the whole day. Therefore, babysitting services at home is a very good idea to start your own small business.

9 patronage agency

Many older people need help: cleaning, laundry, grocery delivery, etc. You can offer your services to relatives of such elderly people.

10 Master at home

Small household repair services are in great demand: plumbing, electrical and carpentry work. If you can provide quality services and good service, you can easily count on the appearance of regular customers.

11 Custom furniture

Making furniture to order is a promising business that does not require large investments from you. To implement it, you will need quite a bit: a saw, a drill, a screwdriver, a grinder and woodworking skills. All production can be organized in a garage or a small workshop. In the future, this small business can be developed into a large-scale production.

12 Interior Design

Are you passionate about and have lots of decorating ideas? Then you can turn your hobby into a real profitable business.

13 landscape design

Landscaping services are becoming increasingly popular. The key to success in this business is a wide range of services provided. Most potential clients prefer companies that can immediately solve all the tasks: organization of space, lawn care, placement of paved paths, construction of gazebos, arrangement of fountains and decorative lakes.

14 Moving service

To organize a small moving company, you will need a truck and a couple of movers. It's a great idea to start your own small business even if you don't have a lot of experience behind you yet and are an aspiring entrepreneur.

15 Steam furniture cleaning

It is extremely difficult to qualitatively clean furniture with heavy pollution using traditional means. Therefore, steam cleaning services are in demand - it is a quick, easy way to restore the former look of upholstered furniture.

16 Carpet cleaning

Professional carpet cleaning is in demand not only among commercial organizations, but also individuals. Today, it is easier and faster to order carpet cleaning from a specialized company than to spend a lot of time trying to cope with this task on your own.

17 Window cleaning

Window cleaning, as a type of service, has two directions: residential for individuals and commercial for organizations. If you are an aspiring entrepreneur, then to start it is better to start with a residential area. In this case, you will need a minimum initial investment.

18 Bicycle repair and maintenance

Cycling is becoming more and more popular and the demand for the services of cyclists is growing. You can open your own workshop or come to customers to fix the bike or replace and upgrade parts.

Business Services

19 Computer service

The demand for computer assistance is increasing every year. Many people from time to time are faced with the need to install various programs, debug the local network, restore lost information on the disk, troubleshoot, etc. So, if you are good in this area, you can provide such services privately.

20 Online translation agency

To open an online translation agency, you only need to create a website and hire a few translators. To save money, you can use the services of freelancers.

21 Print business cards online

You can open an online service where you can quickly choose one of the ready-made business card templates, order printing and fast delivery by courier on the same day.

You can organize a small team of people to distribute flyers and put up ads for commercial firms. Over time, you will form a base of regular customers who can be offered a monthly fee for monthly services.

23 Printing on clothes

The key to success in this business is an interesting design and quality clothing. You can print on T-shirts, T-shirts, sweaters, vests, caps, socks, backpacks and bags.

24 insurance agency

In order to open your own agency and sell insurance, you will need to conclude a cooperation agreement with one of the insurance companies. After that, you will be able to issue and sell various types of insurance on behalf of this company: CASCO, OSAGO, etc.

25 Daily rental housing

If you have empty space in your home, then you can earn extra income by renting it out.

Production

26 Handmade cosmetics

Today, handmade cosmetics made from natural ingredients are in great demand. Creating soaps, creams, masks and other cosmetics is not as difficult as it might seem at first glance. The main thing is to have time and patience. You can sell your products through souvenir shops, spas, as well as the Internet.

27 Handmade candles

Handmade decorative candles can bring in a good income. You can sell them through gift and home decor stores, as well as online.

28 Greeting Cards

If you love crafts and have an artistic taste, then you can try making handmade greeting cards. Such designer cards can be sold in gift shops, as well as sold via the Internet.

29 Handmade jewelry

If you have the ability to create beautiful handmade jewelry, then you have every chance to turn this hobby into a profitable business. Designer jewelry is in great demand among fashionistas. You can sell your products through specialized stores, as well as the Internet.

30 designer bags

If you like to invent and create unique things, then you have a great chance to start your own business. Bags and other handmade accessories with an unusual design are very popular.

31 Knitting and patchwork

Unique hand-knitted items and patchwork quilts compare favorably with mass-produced products. Such things have a unique design and high quality, so the demand for them is only increasing.

32 Restoration of old and vintage items

This is an ideal business for people who love and appreciate antique and vintage items. You can restore or give vintage items a new look and then sell them for a good profit.

33 Greenhouse

Growing greens, vegetables and berries in a greenhouse can bring a good income. The most popular greenhouse crops are onions, parsley, lettuce, tomatoes, cucumbers and strawberries. You can sell your products in bulk in grocery stores or markets.

34 mushroom cultivation

For the organization of a small production, large investments will not be required, and the profitability of a business can reach 40%.

Pets

35 Grooming

For many pet owners, bathing, trimming, and trimming their pets' nails is no easy task. The groomer does this job quickly and professionally. This business is ideal for people who love dogs and cats.

36 Pet hotel

Many people, when they go on vacation or a business trip, do not know where to leave their pets. You can offer your pet care services and make a real business out of it.

37 Fashion clothes for dogs

Beautiful and comfortable clothing for pets is in great demand. So if you like to sew and come up with interesting styles of miniature jumpsuits for dogs, sweaters and suits, then you have a good opportunity to earn money on this. You can sell your products through pet stores, as well as the Internet. This is a great business idea for beginners as it requires almost no upfront investment and can be developed into your own brand.

Entertainment

38 Excursions

If you know the history of your city well and know how to come up with an interesting route for tourists, then you have every chance to create a successful tour agency.

39 Dance studio

Dancing is gaining popularity. New dance studios pop up like mushrooms after the rain. The clients of such studios are not only children, but also adults who want to learn how to dance well, get in shape and just have an active rest. Try and you create your own business in this niche.

Holidays and events

40 Shooting and editing video

Many people want to have videos of significant events in their lives: weddings, birthdays, graduations, etc. You can provide services, both direct shooting and separate editing of the already captured video. To do this, you only need a video camera, a computer and a special program for video editing. Mastering such a program is not difficult, and in a week you will be able to make quite complex video materials at home.

41 Wedding organization

If you like to plan all kinds of home events and know how to organize people, then perhaps you should open a wedding agency. You can start by developing a website and preparing a database of restaurants, catering companies and artists.

42 Gift baskets

Every day, a huge number of people puzzle over what to give their parents, colleagues and friends. You can help solve this problem and make good money on it. Gift baskets are a great gift for any occasion. You can sell both ready-made sets and assemble a set individually, depending on the hobbies and interests of the person to whom the gift is intended. Such baskets may consist of handmade cosmetics, handmade sweets and chocolates, exotic fruits, soft toys, flowers, etc.

43 Holiday decoration

If you have the talent and skills of a decorator, then you can provide decorating services for various festive events.

44 Taking pictures

If you know how to take great photos, then you have every chance to build your business on this. First of all, you should choose one or two areas in which you will specialize: photography of children, weddings, portrait photography, for advertising catalogs and online stores. You can organize a photo studio at home, which will significantly reduce the required capital investment.

45 Making cakes to order

Do you know how to bake well and know how to create a real confectionery masterpiece? Then you have a good opportunity to earn on it. You can make cakes and pastries to order for festive events: weddings, birthdays, corporate events, etc.

Starting your own business does not always require significant investments. You can open your own business without investments, if you plan and organize the work correctly. There are a lot of ideas on how to start your business from scratch without money, we will consider a few of them, as well as all the nuances of entrepreneurial activity without investment.

How to start a business

The right start for any project is strategic planning. And when it comes to starting your own business without starting investments, the task only becomes more complicated. But this does not mean that it is impossible to open a profitable and successful business without large investments, however, it will not be possible to do without money at all.

Entrepreneur's first steps:

• Define your niche.
• Make a business plan.
• Involve partners or employees.
• Open sales channels / organize the search for customers.

Many recommend starting an activity in a well-studied field. In business, time is a valuable resource and should not be spent exploring new areas. In extreme cases, you can delegate part of the work to a professional in the person of a partner or employee. But it is important to discuss all the details regarding the terms of reference and earnings “on the shore”, since investments are not initially provided.

The main task of an entrepreneur is to create a product that will be in demand in a particular region, city, district or microdistrict. It can be a service, product, own development.

Key challenges - what to look out for

The lack of investments is not a key problem when creating a business, but their lack will have to be compensated by connections and time. Good communication skills will be required here, as it is necessary to organize sales, supply of goods or provision of services. Finding the right people is not easy, but possible. There will always be a distributor who is willing to pay a percentage for attracting new customers, or a supplier of goods who will provide sales statistics and promotional materials.

It may be necessary to learn new skills in order not to spend a severely limited budget on specialists. For example, to prepare documents, tax reporting, take into account income and expenses. Plus, from the moment of business planning to reaching the “break-even point”, a certain time will pass. Therefore, funds are needed to manage business and pay current expenses, both personal and work.

It is worth considering that it is problematic to do without investments. Most often, the concept of "business from scratch" involves some investment, but their amount is determined not by the needs of the project, but by the capabilities of the entrepreneur.

How to choose a niche - an overview of suitable fields of activity

Professionals often give the same advice: make a list of niches that a future entrepreneur understands or can quickly master. The list can include from 10 to 100 types of activities, after which they need to be analyzed and crossed out (or postponed) less and less profitable and difficult to implement.

It is important to note that without investing money, you can engage in almost any economic activity, but with certain reservations. It can be:

• Production.
• Trade.
• Services.

Consider the nuances of all, in the context of the minimum budget.

Production of goods

When it comes to production without investment, you need to understand that work is organized at home or in personal utility rooms. The volume of production will be small, so the margin should be from 70%. This will pay off the investment in raw materials and the long time spent on manufacturing and marketing the product.

Moreover, the final cost should be competitive, and the quality at a decent level. Otherwise, it will be difficult to sell the goods, it will not be possible to find regular customers, namely, they bring from 30 to 80% of income (in the aggregate).

It is necessary to take into account the specifics of the product. Making birthday cakes or gingerbread houses at home will provide the entrepreneur with some income, but this can only be seen as a start to raise money for business development. Subsequently, "own business" should move to a larger level - renting a kitchen, issuing the necessary certificates.

Development planning will help in the future to hire employees and delegate part of the work. Otherwise, the profit will depend only on the entrepreneur, and practice shows that "to cope with everything at the same time" is problematic. Difficulties will regularly arise either in the procurement of materials / raw materials, or in marketing. In the worst case, a businessman will face an audit by authorized bodies.

Sphere of trade

Trade is easier than manufacturing. In this case, the entrepreneur can act as an intermediary between the manufacturer or distributor and the buyer. That is, it is enough to organize only sales and completely do without investing money.

The product can be anything, but you need to understand it well, plus understand the market, competitors, and customer needs. Modern business cannot do without sales managers, and an entrepreneur can become an agent - not a full-time unit, but not an official individual entrepreneur or LLC. It will not be possible to earn money in this way for a long time, and in the future it is necessary to register a business. But you can save money for a start - hiring employees, paying tax fees, renting an office, goods.

If the business is already registered, then all mutual settlements can be made through your bank account:

1. negotiate sales;
2. find a buyer
3. accept payment;
4. transfer part of the money to the supplier;
5. arrange delivery.

Primary activity - negotiations at different levels with suppliers and potential buyers. An entrepreneur cannot do without excellent communication skills, but financial investments will be minimal. Plus, you can study the market of a certain product “from the inside” and further develop in this or a related area.

To increase turnover, you can attract partners or employees with a minimum salary and a high percentage of sales. Costs will be reduced, and the motivation of specialists will increase.

An alternative business option in the field of trade - launch of an online store and sale of goods for specific orders. But before receiving payment from the client, he will require to invest his own money or agree with the supplier on a delay.

Service

The service sector allows an entrepreneur to open a business without significant investments. There is no need to purchase goods, and it is not always necessary to rent an office. It will be possible to implement the project if the owner or his partner has useful skills at a decent level. For example, you can engage in tutoring, translation of texts, consultations, delivery, tailoring or bedding, interior decoration (design, decorations for the holidays), organizing events, attracting, as necessary, the necessary specialists.

As with trading, the entire business can be conducted from home - it is enough to have access to the Internet and get a separate mobile number.

Initially, you need to determine the list of services provided, study the market and pricing policy, the characteristics of competitors, as well as their strengths and weaknesses. After that, you should move on to finding customers - use paid or free methods - advertising in thematic print media, placing ads on the Internet, creating a one-page website (business card) with a description of services and prices.

Internet business

Information business can be attributed to a separate direction. The Internet provides great opportunities, and also serves as a powerful tool in the implementation of projects in the field of production, trade or services.

With virtually no investment, you can do site building, both for yourself and for sale. To solve current tasks, for example, creating layouts, videos, you can attract freelancers by paying for one-time orders. This is also done via the Internet - without leaving your home you can fully conduct business.

There are many options on how to create a business on the Web:

1. sell educational or informational materials;
2. launch information sites or blogs, groups in social networks, subsequently using them as platforms for advertising (more details:);
3. conduct consultations on certain topics - accounting, law, proper nutrition, sports.

Recruitment and business launch

When a business starts from scratch, it is possible to attract employees in two cases: if the entrepreneur completely organizes the process and hires staff to perform a specific task, or when the income of a specialist depends entirely on the efficiency of his work (payment of interest on profits).

Each employee involved in the business must meet the basic requirements:

• Have work experience or a strong desire to work. For example, a tutoring agency specialist must have the education and experience to teach others. And a sales manager can be inducted in a few days, outlining the “front of work”.
• All employees must understand the basic business process - understand their product or service, know the prices and organization of work. For example, an active sales manager must remember what products are sold (the supplier has them), current promotions, product advantages over competitors.

Staff need to be motivated and properly assigned responsibilities. As a rule, the minimum capital for starting a business involves either the complete absence of employees, or the involvement of 1-2 people.

Launching a project without investments requires preparation and clear planning. The entrepreneur must work out all the processes:

• Prepare all documentation. If the business is initially formalized in accordance with all the rules, it is necessary to determine the organizational and legal form (to start, it is optimal to choose between an individual entrepreneur or an LLC), obtain a document allowing you to conduct business. For cash payments, you must purchase and register a cash register or buy BSO forms.
• Form an offer for customers - prepare price lists for goods or services. It is also necessary to properly organize the work process - to plan where and how negotiations will be held, services will be provided.

Then the search for clients is organized, and the business begins its activities. It is expected that weaknesses and shortcomings will be revealed in the process - the entrepreneur needs to analyze the work and the first results. As necessary, the range of business activities is adjusted to achieve maximum financial results.

Examples - business ideas from scratch, without investments

There are many different business ideas that work great in Russia without financial investment. For example, consider several options that are relevant for 2018-2019.

Idea #1. Provision of household services

The essence of the business idea: provide services for minor repairs, cleaning, loading and unloading.

What do you need: determine the list of services that can be provided at a decent level, determine prices.

Starting investments: purchase of tools, household chemicals, overalls.

The work can be performed both by the entrepreneur himself and by employees involved in one-time orders. Next, an advertisement is placed for the provision of services of loaders / plumbers / door / cleaning installers. When the first order arrives, it is necessary to contact the involved personnel, appoint a time and place of work. After the calculation, part of the funds remains with the entrepreneur, part is distributed among employees as wages.

Risks: bad faith of the client and lack of payment, negligence of the employee and improper performance of work.

To reduce risks, you need to understand the field of activity. Then you can evaluate the skills of the staff and the quality of their work. In order to avoid problems with payment, it is necessary to draw up an agreement with the client, take an advance payment. At the same time, the entrepreneur must have complete order in the documents.

Idea #2. Monetization Hand-Made

Many people have interesting hobbies - sewing, knitting, embroidery, soap making. With the right organization of activities, a hobby quickly turns into a business.

The essence of the business idea: individual tailoring, sale of ready-made things or accessories.

What do you need: create samples for the presentation, take a photo and create a portfolio. Optimally - creating a group on a social network where you can post photos, videos and advise interested customers. Also, for demonstration, they create sites on several pages, but this already requires small investments.

Starting investments: materials for creating samples and funds for the purchase of raw materials, making products to order.

In this case, you need to develop a unique product - personalized, openwork crocheted or knitted bedspreads, swimwear, beautifully shaped soap with healthy oils, etc.

Risks: large time costs with low profits and, as a result, low profitability. The markup on finished products should be at least 50%, optimally - from 70%.

It is necessary to work out distribution channels - when looking for customers, you should not be limited to creating a group on a social network, you need to promote it, collect reviews, hold promotions and sweepstakes.

Idea #3. Tutoring and lessons

The essence of the business idea: teaching adults or children certain skills.

What do you need: study teaching aids, develop a lesson plan.

Starting investments: purchase of information materials, if necessary.

This business practically does not involve investments and is equally suitable for both women and men. In the modern world, people regularly feel the need for a certain area - dancing, sports, higher mathematics, sales training, playing the guitar. But in order to provide such services, you need to be, if not an expert, then a professional, to have documentary evidence of your specialty. Or, you can attract employees, but the profit in this case will be lower.

Risks: lack of talent to teach. Not every person is able to calmly and confidently explain to a person the same formula or scale several times. If there is no patience, interest in classes, then there will be no result. As a result, clients will refuse and find another specialist.

Idea #4. Blog or information site

Many people search the web for information every day. The subject of the information business can be anything, the main thing is to understand it and share useful information with readers.

The essence of the business idea: write articles or posts on a specific topic, answering questions from readers.

What do you need: computer or laptop, internet access.

Starting investments: buying a domain and paying for hosting - the minimum costs per month will be about 200-300 rubles.

With minimal investment, an entrepreneur creates an Internet resource, optimizes it and fills it with useful content. When the site reaches a certain minimum number of visitors per day, various advertisements can be placed on it, receiving a regular income.

Risks: lack of skill and understanding of Internet business can negatively affect search results. Accordingly, the site has fewer visitors and less profit. Plus - it will take time to achieve the minimum indicators, it can be calculated in 2-12 months, which the entrepreneur will work for free.

Idea #5. Resale of goods

It should be noted right away that trade is a specific area and one cannot do without high communication skills. Every day, an entrepreneur will need to find suppliers and customers.

The essence of the business idea: become an intermediary between the seller and the buyer, earning on the price difference.

What do you need: identify the product, find a supplier, negotiate sales and a percentage of the work. For sales, you need a separate mobile number and a PC.

Starting investments: may be missing.

It is better to start the search for a supplier with large companies that have recently entered the market. But well-known organizations are unlikely to refuse additional customers and the profit that an intermediary will bring. It is important to understand the product well, navigate its properties, pros and cons, competitors, prices.

It is most advantageous to register an LLC or an individual entrepreneur and carry out all calculations through your details. After receiving payment, part of the funds is transferred to the supplier, the goods are shipped and delivered to the buyer.

The intermediary is required to:

1. Find a client.
2. Get an order and payment.
3. Arrange delivery.
4. Solve issues related to marriage, re-sorting/shortage of goods during shipment, warranty and service repairs. The last two points most often fall on the manufacturer, but the intermediary should also understand all the nuances.

Subsequently, you can organize a sales office by hiring 2-3 managers, expand your price list and sales geography. Many companies are building a business this way, and the idea has a great future.

Risks: competition and lack of payment. Not every client is ready to work for an advance payment, often suppliers provide a delay that is not available to an intermediary, at least at the start of work. When the entrepreneur gains the trust of the supplier, you can count on special conditions and a delay. But if the end client refuses to pay, the responsibility will fall on the intermediary. It is important to clearly work out all the business processes and protect yourself as much as possible from the bad faith of the buyer.

These are just a few basic business ideas from scratch that can be adapted to suit the entrepreneur's skills and abilities. Each of them involves a minimum start-up investment and the possibility of developing from a micro-business level to a large company for the production, sale or provision of services.

But all the options have one thing in common - the entrepreneur himself needs to understand the chosen area, even if other people are involved in certain works. Business does not forgive low service, low-quality services and failure to fulfill the given word. To ensure a constant flow of customers, you need to be the best, follow the market and new products and technologies.

We all know that in the capitalist world it is impossible to live without money. To be more precise, without a certain amount of them, which will be sufficient to satisfy at least the basic human needs for food, food and a roof over their heads. For me, this is a very simple and rather cynical fact that should be taken for granted, since this is how the world works.
Let me introduce myself - Vitaly Larin, an active businessman, I want to tell my story of how to start your business from scratch.
Realizing that big earnings are needed, I began to think about how and where I can get the amount of money that will allow me and my loved ones to live in abundance.
The first thing that came to my mind was to get some kind of job as a hired employee. As for me, this is the easiest way to earn money and it is quite good, because it has a number of advantages:

1. In essence, it is not you who earns money, but your boss, because the main entrepreneurial burden falls on him;
2. The hired worker does not risk anything except his time, maximum salary for the last month of work;
3. If you don’t like the job, you can always quit and look for something better – there will be enough work for everyone.

As you can see, being an employee is really easy, in terms of commitments. And one could say that this is just a great way to earn money, if not for one huge minus - the salaries of employees are given by the boss and their size is almost always insufficient. Which is quite normal - the higher the salary of the worker, the less profit the employer has.

And what should a worker do if he is really not satisfied with the monthly salary or he just wants more? The answer is quite simple - he should become the boss. Understanding this path is more difficult, but the benefits of this kind of activity more than compensate for all the difficulties:

1. First, you decide what, how and when to do it.
2. Secondly, you will be financially independent.
3. Thirdly, starting your own business is a great incentive for self-development and self-realization.

And frankly, everything will not be so difficult if you know in advance what and how to do. This is what I will try to help you with by describing how I decided to start my business from scratch, what it took for me to do this, and what you may need if you decide to become an independent entrepreneur.

I want to be the boss!

To be honest, I quickly abandoned the path of a simple worker and decided to become a boss, because I did not want to work 10-14 hours a day and receive a small salary for this.

In addition, I was always frightened by the thought that I would be deprived of bonuses or fined at the whim of my superiors, just at the moment when I urgently needed money. Which has happened to me before.
Realizing this, I began a futile study of how to start a business with minimal start-up capital and even less self-employment experience.

Here I was a little lucky, having a very extensive and deep knowledge of economics, I clearly understood that the generally accepted opinion that you need to be engaged in some kind of production in order to earn a lot is a big nonsense. Money in modern capitalism is earned in two ways - through speculation and through the provision of services.

It should be mentioned here that I used my economic inclinations mainly to predict the exchange rates of the CIS countries. Thanks to this, he had a stable additional income by trading binary options.

This may seem like a difficult activity, which is partly true. However, if you understand this issue, then even a beginner will quickly realize one thing - in the long run, the price of the dollar can only grow, because this is how the global financial system works.

Therefore, anyone who wants to make money on binary options should only predict how much the dollar will rise in price in the near future. What is done through technical analysis, which is easy to learn if you are diligent and patient.

Experienced Tips - 7 Basic Principles From Those Who Started Their Business From Scratch and Succeeded!

1 . Henry Ford - founder of the Ford car brand: “Everything can always be done better than it has been done so far.”
In other words, you always have the opportunity to start your business from scratch in any field of activity.

2. Elon Musk - Founder and CEO of SpaceX and Tesla Motors: “Study the sciences carefully—learn to reason according to fundamental principles, not analogies.”
The discoverer of space, as a market for commercial activity, speaks of a simple law - you cannot copy the success of another person without understanding what caused it.

3. Steve Jobs - founder and CEO of Apple: “There is no point in hiring smart employees and then telling and ordering what they should do. We hire smart, educated and experienced people to talk and tell us what to do.”
If you need to hire a person, then take only sensible people and do not stand over their souls, commanding them.

4. Grant Cardon - Founder of What ever It Takes Digital Network and New York Times Top Sales Writer: "The best investment you can make is in yourself."
So Grant's grandmother said, and one eminent grandfather said something similar: "Study, study and study again." And I completely agree with them - a businessman should develop by reading a lot, improving his skills and communicating with successful people.

5. Mary Kay Ash - Founder and CEO of Mary Kay Cosmetics: “If you think you can do what you have in mind, you can. However, if you are in doubt and unsure, you will not be able to.”
The most successful business woman of the 20th century speaks of confidence, without it you will fail at the first difficulties.

6 . Bill Gates - Microsoft co-founder: "Your most unsuccessful clients are your richest source of knowledge."
In business, not only the experience of success is important, but also the experience of failure. Realizing this and analyzing your mistakes, you will understand what not to do, and where you can do much better.

7. Many many busted entrepreneurs : “You should not borrow money if you are going to start a business from scratch. Also, do not use funds for this that were intended for the education of children, medical treatment or mortgage payments.
You must be aware of all the risks and understand that there is always the possibility of failure. Therefore, you should not go for broke.

Dream! Dare! Rejoice!

So, I decided to become an entrepreneur. But can I, do I have the makings of a businessman?
Looking for an answer to this question: “how to start a business from scratch”, I read a lot of literature and several autobiographies of successful businessmen. And this is what I understood:

1. First, you need to thoroughly go to the question of choosing the scope of your activity.
2. Secondly, without strong motivation and willingness to overcome difficulties, you can’t do anything.
3. And, thirdly, it is always necessary to set clear goals - the common good and a happy life is not the goal of business, its main task is to make a profit from its activities.

Motivation is 95% success!

First, I decided to deal with my motivation. To do this, I asked myself the following questions:

1. What do I want from life in the material plane?
My answer: an apartment, a car, lots and lots of books and prosperity for my loved ones.

2. Can I get what I want through the business?
Answer: yes.

3. Are there easier or faster ways to achieve your goals, other than personal business?
Answer: You can try to win the lottery, but I'm unlikely to be lucky.

4. Can I make difficult decisions on my own, or have I left these decisions to others in the past?
Answer: yes, I got used to it from early childhood.

5. How quickly do I make decisions?
Answer: with a slight delay, I like to think things over, but I do it quickly enough.

6. Am I strong enough to overcome possible difficulties?
Answer: I'm not 100% sure, but I definitely don't like to give up.

To me, these are the answers of the average person, except that I want to have a large collection of books with the writings of philosophers and key scientists.

You should also ask yourself these questions and think carefully about the answers. Remembering that it is not worth lying or embellishing - you are doing it for yourself, and no one will know about it.
Because at this stage, you, like me, should find out what motivates you.

It can be the desire to buy a car that you have dreamed of since childhood, an apartment for your family, the opportunity to travel, or a strong desire to prove to yourself and everyone around you that you are capable of more than living your whole life at work from 8 to 18:00.

In essence, the reason for your “I want!!!” not essential. The main thing is that it should be a desire with three exclamation points - the strength of motivation and its constancy are important.

My main "I want!!!" - these are books, each time overcoming difficulties, I thought about a new rare edition or a whole series of books. Which gave me the incentive to continue after the first difficulties with suppliers appeared and then when I was simply tired of daily petty annoyances.
By the way, I spent my first serious profit on the cycle "Philosophical Heritage" from the publishing house Thought. As far as I remember, it cost me two or two and a half thousand dollars.

What will you buy with the money from your first earnings?

What makes a profit - Business ideas!

Realizing that I had enough incentives to start my business from scratch, I moved on to the next stage - a business idea. With my resources and opportunities (no experience, no connections, almost no money), I picked up the following options.

1. Training and consultations.
This is a good way to earn money if you are good at something and can teach it to other people. In addition, it does not require a lot of money. Let me explain with two examples how people make money in this area.

Example #1. You are a professional plumber, locksmith, welder of the highest rank, working in the ZhEK and you are not satisfied with your salary. If I were you, I would buy a good video camera and shoot some instructional videos on how you repair or do something.

Next, I would create my own YouTube channel and upload the captured video there. After through the social networks and specialized forums began to advertise their training. If you do this systematically and do it well, then over time you will have a sufficient number of subscribers and your YouTube channel will begin to make a profit.

Later, having gained considerable popularity (from 20 thousand subscribers), you can engage in hidden advertising, using or mentioning certain tools, brands or store names in the video.
The thought may come to you, they say, no one needs it, but you are mistaken! I myself recently changed the fittings in the drain tank, guided by the video instruction. In addition, by doing such a business, you do not need to leave your main job.

Example №2 . I have a friend named Eugenia, the proud owner of a red diploma in psychiatry from one of the eminent universities, specializing in human archetypes and family psychology.

So, two years ago, when the economic crisis of 2014 hit, she lost most of her clients, as people began to save on everything and on her services in particular. And she has two small children in her arms and a husband who has a high chance of losing his job.

Realizing the direness of her situation, she decided to take matters into her own hands by opening her own small seminar business. To do this, she called her colleagues and classmates, found among them those who were also experiencing financial difficulties, and invited them to her home for a cup of tea.

At the meeting, Evgenia told about her situation and suggested that they unite to create a company for training and advising people through seminars. But she did it wisely, having found out in advance:

• How much do these teachers earn?
• How many competitors will they have?
• How much does it cost to rent a room with an open area for lectures;
• How to formalize such activity from a legal point of view;
• What is in demand among the local population, what problems do they have.

In other words, Evgenia did not propose an idea, but a normal business project with sufficient justification. Several of her colleagues decided to give it a try, and after a couple of weeks of preparation, they held the first workshop on "How to Survive a Crisis."

I will omit the details of how they prepared for the seminar, as these things are individual. Let me just say that a year later their small "troupe" began to be invited to other cities. And that says a lot.

2. Trading on the Internet.
This is probably the easiest way to make money. Since this is a common sale and purchase of goods (speculation), only in this case, customers do not come to your store, but to your website.
Therefore, for such activity you need:

1. Analyze possible options regarding what you will trade;
2. Establish a legal face;
3. Create your own website or social media page networks where you will offer your product to visitors;
4. Find suppliers and make the first purchases;
5. Advertise your store and product by all available means;
6. Make the first trade and continue in the same spirit, increasing the pace.

This is how a medium or large online store is created. But there is another option for speculation on the Internet - trading on avito or Olkh. These are web portals where people post ads about what they want to sell or want to buy.
To trade like this, you only need to do four things:

1. Understand what you will trade;
2. Register on avito.ru and/or other similar site;
3. Post an ad about what you are selling;
4. Wait for the buyer and make a deal.

As you can see, it is not difficult and accessible to everyone. The only difficulty is to understand what you will trade. But given the audience of such sites, which is tens of millions of people, it is best to choose what you are knowledgeable about. And do business on it.

3. What I can do, I do, but without the authorities!
This section includes all types of entrepreneurial activities for the provision of a wide variety of services. For example, if you are a gas equipment repairman and work for an intermediary firm, then you can refuse the extra link and communicate directly with your customers.

Let me give you an example from my personal life. I have a friend Victor, who used to work as an auto mechanic at a large automatic telephone exchange, he earned relatively good money, but he had enough for his own car. And after another conversation with the boss about a salary increase, he got angry and quit.
When the anger passed, he was a little scared and even thought about the humiliating return to the automatic telephone exchange from which he quit with all the presuming pathos of an offended employee.

But he can be said to be lucky. One of the leaders of the construction company, which often repaired its equipment at the mentioned automatic telephone exchange, was surprised that Victor was not there. Remembering the professionalism of my acquaintance, he found him and offered him to repair several cars at their station. Thus, another private entrepreneur appeared.
I must have been wrong. Victor was not lucky - it was entirely his merit.

5. Banal, but very simple earnings on the Internet - advertising!
Surely you all already understood what I will write about from the title. Yes - it's trite, yes - everyone and sundry do it, yes - this ad got you. But it does bring in a lot of money. Therefore, this way of earning fits into the category of how to start a business from scratch.
So what do you need for a novice advertiser?

1. First, you need to create a place where advertising will be placed - a page in the social. networks, blog or website.
2. Secondly, you need to attract as many people as possible who will regularly visit your site or page - to create interesting and constantly updated content.
3. Thirdly, after you need to find advertisers and make them an appropriate offer to advertise their goods and services on your portal.

The last point can be done independently, or you can use special advertising banners from Internet search engines. By placing them on your page, you will make a profit without making any effort to find an advertiser.
This is one of the easiest ways to make money, but it has one significant disadvantage - a lot of competition. Which is natural - the easier it is to enter the market, the more people want to enter it.

6. How can you make money if you have a lot of money?
The options listed above worked for me and may work for you if you have little experience and little to no money. However, if your resources are not as limited as mine, then you should probably consider other, more costly options.

1. Startups- this is, roughly speaking, making money on the business ideas of other people. There are two types of them: the first is the search for people with ideas and the implementation of their ideas; the second is to act as an intermediary between people with ideas and investors.
2. Classic production is the creation of goods by processing any raw material. For example, the creation of clothes, cast iron pans or children's toys.
3. Agriculture- apart from growing mushrooms in the basement, this is a difficult and very expensive undertaking, requiring very specific knowledge of what you will grow.
4. Mining is the extraction of fossil resources from the bowels of the Earth. Difficult, expensive, requires connections.

What kind of entrepreneur am I? Which one of you?

So, we have determined that we have a reason and motivation to start our business from scratch, and we have considered the possible options for how you can make money.
Our next step is to select the most suitable for us among the types of entrepreneurial activity.
To do this, I used a method borrowed from psychologists. It consists of the following:

1. We take a piece of paper and divide it vertically into three parts: my pros, cons and what excites me. Regarding the latter, this is something that you can do for a long time, and it does not cause you negative emotions. We fill in all the columns.
2. After, in a similar way, we divide the A4 page in MS Word and send it to all our relatives, friends, classmates, colleagues, clients. At the same time, we kindly ask you to take some time and fill out the document with all seriousness and honesty. Justifying the request with the fact that you decide your fate or, alternatively, it is necessary to participate in a seminar on advanced training.
3. After receiving the answers, analyze them, highlighting the repetitive ones. Compare the result with your answers.

This simple method will allow you to understand how you see yourself and how others perceive you. Among the answers, we are most interested in observing people about what you are interested in and what inspires you. Once you find this, you will know what to do.

Given the responses I received, my skills and education, I came to the following conclusion:

1. The only services I can provide are teaching philosophy or consulting from an economist.
2. But making money on buying and selling is not new to me. I worked for a construction company for several years, doing wholesale trade. And judging by the reviews of my colleagues and former clients, I did it pretty well.

I decided to become a speculator. Understand in the best sense of the word.
After reading a lot of success stories of entrepreneurs and tips on how to start a business from scratch, I have chosen for myself the easiest and at the same time the most budget option for starting a business - this is an online store selling clothes and shoes.

And that's why:

1. First, the cost of opening such a store is very small. It is enough to buy office equipment, open an individual entrepreneur and make a small supply of goods.
2. Secondly, ease of entry into the market combined with ease of management. Of course, there is competition in this segment, but it does not satisfy all the existing demand. And management comes down to technical solutions, understanding which is sufficient once.
3. Thirdly, footwear and clothing are in stable and steady demand. I decided to trade in those clothes that are considered branded in our country, although in fact they are not. That is, this is what costs from 50 dollars in our country, and in Europe from 5 euros.

Using the scientific method to build a business from scratch.

You probably already understood that I have a technical background and I love philosophy. Therefore, you are unlikely to be surprised by my approach to the process of creating your own business.

To achieve my mercantile goals, I applied the Scientific Method of Cognition to solve the set tasks. Which proved its effectiveness 2 thousand years ago and is successfully used to this day.

It consists of 5 steps:
1. Definition of the task, goal or problem.
2. Observation.
3. Making hypotheses about how to accomplish a given task or solve an existing problem.
4. Conducting the experiment, that is, the implementation of the hypothesis in practice.
5. Summing up: if the goal is achieved, then this leads to the end of the process; if not, go to the first point and start a new cycle.

Next, I will tell you how to apply the Scientific Method to starting a business. But first, I suggest you read Robert Pirsig's Zen and the Art of Motorcycle Maintenance. This is the best-selling book of American literature of the last century, which is considered by many people and publications like The New York Times to be among the 100 best books in world literature.
In this case, it will be useful to you for two reasons:

1. It tells a lot about how to apply the Scientific Method of Knowledge in everyday life;
2. There is also a whole chapter on estimating in the book.

Regarding the latter, this is an old word that combines three concepts: will, desire and enthusiasm. The book describes how to work smart so that it does not disappear, and you always have the motivation to do what needs to be done.

The first step is understanding the problem.

Where can I get money to start my own business? This is the problem faced by 95% of new entrepreneurs! In the article, we have revealed the most relevant ways of obtaining start-up capital for an entrepreneur. We also recommend that you carefully study the results of our experiment in exchange earnings:

After you and I have decided which business is best to open, we must take the next step - set clear and very specific goals for ourselves. Both intermediate and final.
In my case, this is a monthly stable income of 2 thousand US dollars, buying an apartment, creating a collection of books.

At the same time, I should receive such a profit a year after opening a business, I planned to buy an apartment in a maximum of five years, and the collection of books should be replenished monthly.
As you can see, according to the scientific method, the goals should not only be identified, it is also necessary to set a time frame for their achievement. By not doing this, you will always find a reason to put off something important until later.
As for the ultimate goal, I have prosperity and well-being of my family. You may have something similar or something more specific. For example, earn $222 million and retire. You can also wish to become a leader in your market segment.

Step two - observation (market analysis)

After setting the goal, it is necessary to understand the environment in which we will act, highlighting the subjects and objects, cause and effect in it. What in our case will be a marketing analysis of the market.
In other words, you need to conduct research on your own or turn to a marketing campaign. During which we must understand the following:

1. Who is our consumer and what are their needs;
2. What about the competition;
3. What will we sell - specific items of goods or services.
4. Where will we get the goods from if we trade;
5. What are the advantages of our product and what are the advantages in my organization compared to competitors;
6. How to attract customers and how to stimulate sales by increasing the average check;
7. How to increase the number of regular customers;
8. In what legal field will we act.
9. Who is the most successful among my competitors and why.
10. What is the stability of the market, and what are the risks in this area of ​​activity.

In my case, the answers will be:

1. Women from 15 to 45 years of average income, men from 20 to 35 years of average income, parents and guardians of children from 15 to 18 years of average income. Their need, which I focus on, is the purchase of branded, high-quality clothing at low prices.

2. My competitors are divided into two types: stores and private sellers selling via the Internet, as well as ordinary boutiques. I decided to select clients in the latter.

3. Sports shoes and clothes from famous sports brands, budget category. And outerwear is mostly women's from well-known brands. I don’t remember the exact names, it was a year and a half ago, and fashion, as you know, is highly changeable.

4. We bought goods almost directly from manufacturers and transported them on our own, we also bought goods with big discounts on Aliexpress and similar portals.

5. Our main advantage is the price. Also, we have offered many discounts for customers and generous coupon draws for free shopping in our store.

6. It was decided to attract clients through the Internet and acquaintances. In addition, in front of several boutiques, we bought banners and showed a couple of goods on them that are sold in boutiques nearby and with us. Comparing prices. Very effective, but there may be problems with boutique owners.

7. We attracted regular customers with the quality of service and its speed, as well as promotions and discounts.

8. To open a business, it was necessary to establish an individual entrepreneur and hire a contractor to provide accounting services. In general, nothing complicated.

9. The most successful competitors are boutiques in crowded places (we cannot repeat their success) and several online stores that have been operating for a long time. The latter were successful thanks to excellent (I would say expensive) advertising. They also had a huge assortment and big seasonal discounts. From this, at first we adopted only seasonal discounts and some positions of their Top Sellers.

10. Given that our segment is budget clothing and footwear, we can say that the market is very stable and there is always demand. But there are also risks, for example: border closure for trucks, changes in legislation in terms of duties and customs clearance rules. I bet you will come up with something similar in many positions. And like any novice entrepreneur, you will earn on the market by offering the same, but: cheaper, faster and better. Just like Gerald Ford said.

The third step is prediction and hypotheses. Business planning!

Having understood what our environment is, you can start laying the foundation - creating a business plan. It is a fundamental document for any enterprise. Because it prescribes what, how and why to do in a given situation. In other words, this is the instruction by which you will act by opening your business. As a rule, a business plan consists of the following sections:

1. Description of goals, objectives, environment, current state.
2. Description of what you will do, what services or products your company will offer to customers.
3. Marketing part. How you will sell, to whom you will sell and by what means., including advertising and other marketing tools
4. Where will you get the product or how will you create services for sale.
5. Organizational part. It describes everything about the staff and the technical aspects of your activities.
6. Budget. More precisely, its planning for several years ahead.
7. Methods of control and methods of summing up the final results.
8. Description of critical situations, such as ruin or force majeure.
9. In what ways, if necessary, the legal form of your business will change.
It is necessary to draw up a business plan in such a way that it prescribes the most probable development options, as well as extreme options. With the addition of instructions for action to each of these options.
It is important to note that a business plan is very often a document of internal (secret) use. You understand that you should not disclose your action plan to potential or current competitors.

Step Four - Practice!

I will not describe this step too much, since a scientific experiment in our case means the implementation of a business plan in practice. And everyone at this stage will have their own personal and unique experience. I will describe only the basic details.

I did not want to get involved with legal issues, so I used the services of a firm that specializes in this. Their employees opened an individual entrepreneur and took care of my accounting.

This was over a year and a half ago. There were no problems with the tax service and other government agencies, so I have no desire to refuse this cooperation and hire a full-time accountant. After creating the IP, I bought the necessary office equipment and set up an office at home. I also hired an assistant. By luring him away from a successful competitor, offering a partnership if the store starts to make a profit.

This, by the way, helped me a lot, both with the creation of a client base and with the search for suppliers. And frankly, at the beginning I was a subordinate, and my future junior partner was a boss. Which for sure saved me from a lot of growth problems.

In parallel with solving legal and technical issues, I also started a small advertising company. Which mainly consisted of the distribution of advertising cards on the Internet.

On one side, they showed celebrities in casual clothes, and on the other, photos with an assortment of boutiques. At the same time, price tags were drawn on the image, showing how much it cost to buy clothes for celebrities and how much they cost in boutiques. And at the bottom of the picture are small slogans like “feel the difference” or “not everything is gold that costs a lot.”

We also placed such pictures on banners near boutiques. Which had a twofold effect. We have increased our clients, but the owners of these boutiques “noticed” us and decided to “help”. Sending the tax and fire departments to visit us for a cup of coffee was fun.

Step five - preliminary results and amendments to the primary action plan.

This step, according to the Scientific Campaign, is carried out to control the effectiveness of the tasks and draw conclusions about the success of the hypotheses.
In entrepreneurial activity, this is the preparation of quarterly, semi-annual and annual reports. What is needed to understand the general situation and control the level of sales, profitability, availability of goods in warehouses, etc.

Having compiled a report, it must be compared with the forecasts described earlier in the business plan. If there is such an option for the development of events, then you need to continue to do everything, as it is written in the instructions. However, if the results achieved and the state of affairs go beyond what was predicted, it is necessary to make adjustments to the planned action plan.

At the same time, you need to once again compare the tasks and your resources, because sometimes everything changes so much that you will not be able to make a profit even with the optimal development of events. In addition, sometimes there are risks that outweigh the possible benefits - this means that you need to close your business and start from scratch in a different market segment.

In my case, everything was very successful. After organizing everything and buying the goods, my store started working.
The first clients were my friends and acquaintances, who knew that I would not deceive them. After that, acquaintances of acquaintances came, and then their acquaintances, and in such a simple way, my shop found the backbone of the client base. Which gradually grew over time, thanks to advertising and satisfied customers.

A year and a half later, my online store ceased to be only mine - I had two partners. What made it possible to increase turnover, and more importantly, it freed up a lot of time that I can spend on what I like.
I have not changed my plan for the development of an online store, it still works.

The big problem is where to get the money for start-up capital?

As you can see, my example turned out to be very simple and easy to repeat. The only thing you may have difficulty with is the formation of start-up capital.

Frankly, it is the money to create your own business that is the main obstacle to most new beginnings. For this reason, I missed this point in describing my experience as an aspiring entrepreneur.

However, I did this not in order to bypass this detail, but in order to pay more attention to it by devoting an entire section to it.

Where can I get the right amount?

To begin with, let's look at all the possible options from where, at least theoretically, you can get money for start-up capital.

1. The first option - take a bank loan either lend money to relatives, friends or private lenders. I will write about this in more detail a little later in the text.

2. The second option - use of personal funds and savings. As for me, this is the best option if you have free money or savings without a specific purpose for using them.

3. The third option - search for an investor. That is, you need to find someone who will give you money to implement your business plan. Not a bad option, but as a rule, this way you will lose some control over your business even before it opens.

If you want to find an investor, you can contact special startup structures or put your business plan on one of the crowdfunding sites.

Crowdfunding is the group financing of something on a voluntary basis.

In the CIS, these are such platforms as Kickstarter and Boomstarter. By the way, posting your idea on one of these sites, you can understand how feasible it is and how much investors believe in it. Big and small.

4. The fourth option - earn. It’s hard to add anything here, just work and accumulate funds until there are as many as you need to open a business.

5. Fifth option - sell what you don't need property, but one that you can do without. For example, a house in the village, a summer house, a car or an unnecessary decoration. In this case, carefully weigh everything and think about whether it is worth risking what you already have.

6. The sixth option - few people know, but there are many international foundations that donate funds various kinds of undertakings. As a rule, this is everything related to the environment, the fight against poverty, the development of society, and the like.

If your business project directly or indirectly affects these goals, then you can receive a grant to create your own business.

How to start your business from scratch without loans?

Remember the advice from those who built their business from scratch? Among them there is one who says that you should not take a loan to form start-up capital. This is really not worth doing for beginners, and here's why:

1. First, without experience in a novice entrepreneur, the risk of ruin is very high. By taking out a loan, you take on financial obligations that will remain even if you go bankrupt.
2. Secondly, loan payments will eat up the lion's share of your income, which will hinder your development or completely deprive you of income.
3. Thirdly, by taking money on credit, you by and large become under the control of the lender.
4. Fourthly, the need to pay money to the lender every month almost always has a detrimental effect on the emotional state. As a result, the quality of decisions made decreases.

Where did I get the money?

Having calculated in the business plan how much money I need at the initial stage: about 10 thousand dollars for solving technical problems, about 5-10 thousand dollars for promotion and about 3-5 thousand more dollars in order to live until the store will start making a profit. I realized that I was missing half of this amount - 10-15 thousand dollars.
I did not want to take a loan - it is unlikely that they will give it to me without collateral, and if they do, then the interest rate will eat up all the profits.

There was another option with loans to relatives, but as smart men say on television, “modern economic realities did not allow this idea to be implemented, and therefore it is necessary to look for other options to achieve the optimal development of this situation.” Therefore, I decided to follow the proven path - I began to trade binary options more actively.

For those who do not know what it is, I will explain. Binary options are a kind of tool for trading contracts for the purchase of goods with a predetermined time for their execution at a price predetermined in the contract. With such trading, the trader makes a profit if he correctly determines the movement in the value of the goods.

In other words, if you bought an option on Rosneft shares for $100 with an upward forecast, and the price of these shares increased by 40% before the contract expires, then you will make a profit of $40. If the value of the shares fell, you will lose $100 in full, or most of it, depending on where and under what conditions you trade.

As you can see, earnings on binary options come down to predicting the movement of the value of goods. And it's actually not that difficult. In addition, trading can be entrusted to a third party, in which the percentage of successful binary options transactions is quite high - 85-95%. And just make a profit, like with investments, but faster.

Examples of successful stories from new entrepreneurs who built their business from scratch!

I probably won’t sum up my story with beautiful words and praise itself. Let me tell you two more stories of successful business start-ups from scratch that can serve as a good example for you and maybe you will repeat them.

Masha, who could!

I have a great friend Masha, who received a diploma in ethnological history a couple of years ago. When asked why she needed it and how she would earn money, Masha always answered - I like it, but I will somehow get the money.

So, after graduating from the institute, she got a job as a waitress, because of which many made fun of her. And what to dissemble - I also often did it. And to her, at least henna, she was always cheerful and self-confident. Which we attributed to her friendly nature. But after some time we realized how wrong we all were. It turned out that all this time there was a grandiose plan lurking in her lovely head, which she gradually embodied in secret from all of us.

The essence of her idea was simple - to find those who make authentic things of the 16th-19th centuries and find those who need them. You will say that it is simple and everyone can do it! However, by doing so, you only show that you do not know what is at stake.
Yes, there are many copies and surrogates of antiques, but there are very, very few truly authentic, authentic products of antiquity. It's like selling Katanas - there are genuine swords from masters of their craft, which take months, and sometimes even years, to make. And there are simple stamped copies in souvenir shops.

Let's continue the story. It took Masha a little more than one year to carry out her plan. During this time, she traveled around the darkness of cockroach towns and villages, where she sought out blacksmiths and craftswomen needlewomen who do everything the old fashioned way. When a sufficient number of them gathered, Masha arranged an exhibition of these products, inviting representatives of the press, owners of firms involved in organizing various kinds of celebrations. In addition, there were many lovers of historical reconstructions.

At the exhibition, our heroine offered everyone to try everything on and with extraordinary generosity handed out her business cards "Representative of the best masters of needlework and blacksmithing." In the end, the idea worked out. Six months later, she put this case, as they say, "on stream." And now he makes fun of us, sometimes.

From photoshopper to head of an art studio.

The second story will be about a simple guy named Dima. He did not stand out in anything special and lived a quiet, calm life, working in a photo studio, receiving quite normal money for this. Dima, as they say, was a professional “photoshopper”. But as often happens, he was not lucky - he met my friend Alla. I love her of course, but frankly, such a "saw" still needs to be looked for. Yes, and her requests are not small.

And when everything became serious with them, she began to eat away his brain with talk about the future, about children and the need to strive for more, which means earning more. Dima, as a true man, of course, resisted for a long time. About a week, but at the end he unconditionally capitulated.

At first, he began to work as a freelancer, fulfilling orders that he received on specialized exchanges. And very quickly, he began to add money. Literally after two months of work as a free mercenary, his salary increased two to three times.
During this time, Dima acquired regular clients and began to cooperate with several freelancers like him, only those who were engaged in programming and copywriting. Together they from time to time made websites for one customer.

Surely you already understand what is going on. Yes - Alla got her way and Dima opened an Art Studio.
I won’t talk about what happened next, as they say - this is a completely different fairy tale, but with a “happy ending”.

Epilogue.

I will probably end my story with one of my favorite quotes: “In baseball, like in business, there are three types of people: those who make things happen; those who look at what is happening and those who are surprised that this is even happening. This was said by the famous basketball coach Tommy Lasorda.
Of course, he talked about his own - about baseball. But, as for me, this is the best parting word for a novice entrepreneur. You have learned how to start your own business from scratch, now act!
Be the one who surprises, not the one who wonders!