Car wash business plan step by step: important points

Starting a business like a car wash is not easy. This is due to the complexity of the registration of permits and the purchase of equipment, as well as the need to have a fairly large start-up capital.

At the same time, it is interesting for individual entrepreneurs because of its demand in any city, quick payback and high profitability.
How to open a car wash? For the prosperity of the future enterprise, it is appropriate to arm yourself with a business plan, which will help to minimize mistakes in the process of creation and work, as well as increase profits. Let's figure out how much money you need to have in order to open a car wash, what you need for this and where to start.

Car wash opening: important points

Before starting to develop a business plan, it is important for a future entrepreneur to resolve some fundamental issues.

Car wash type

The most common are:

1. Mobile. Operates on the basis of a vehicle (usually a Gazelle). Due to its ease of movement, such a sink is suitable for use in any place.

   

2. Portal. Equipped with automated systems. This brings the benefits of good throughput and a lot of revenue. However, the cost of imported equipment is quite high, due to which the payback period increases several times.

   

3. Self service. It implies that the procedure is carried out by the owner himself. Such a wash is convenient for individual entrepreneurs, as it shifts responsibility for possible damage to the car onto customers and saves on staff. However, this business requires large investments and is only expedient in big cities.

   

4. Manual. Does not require substantial infusion when opened. Customer's vehicles are serviced by a washer. Water is supplied under pressure by special devices.

   

5. Tunnel. It involves the passage of a car through the washing equipment on a conveyor. The arrangement of this sink is quite expensive.

   

6. Dry. Does not involve the use of water. Washing takes place by spraying a special spray (contains surfactants, polymer and silicone oils), which folds the dirt into capsules. They are cleaned by the washer using microfiber.

   

7. Freight... There are very few such car washes in the Russian Federation; their profitability at the entrance to large cities can be very high. The cost of washing one truck is 1000-1500 rubles. But the creation requires large rooms and non-standard equipment.

   

Make a bias either for high performance with a minimum of services, or for excellent quality along with a wide range (tire blackening, engine wash, interior polishing, dry cleaning, etc.).

Premises

Should accommodate 2-5 cars. Two boxes are enough for a start. Only the right location can provide a constant load of space.

It's great if you manage to rent a room near the shopping mall parking lot. Potential clients are unlikely to pass by. Places near gas stations, service stations on busy highways, border posts are also suitable.

Coordination and resolution. One of the most difficult questions.

To obtain permits for opening a car wash, you need to carry out project examinations in the following instances:

• labor protection service;
• nature protection service;
• from firefighters;
• at the state examination;
• in architecture.

This can be done with patience and time.

Equipment

Presented mainly by foreign brands: Karcher, Carebridge, Comet, Islobal, California Kleindiest, Ceccato, Wedner, WAP, Wesumat. Don't skimp on quality. Cheap options will not last long, moreover, there is a risk of damaging the client's car. The complete set of necessary equipment will naturally depend on the specifics of the sink.

Take care of purchasing a water recycling system (liquid waste treatment). Without it, you may simply be prohibited from working.

Now that you understand what issues need to be resolved, what items of expenditure should be reflected in the business plan, you can start writing it.

An example of a ready-made business plan

The desire to open your own car wash is quite feasible. To do this, you need to purchase equipment, rent a ready-made box or a plot for its arrangement, and also settle bureaucratic formalities. Procurement of cleaning products and recruiting personnel are secondary matters. Here is an example of a document that explains all the nuances of organizing a manual contactless car wash with 2 posts.

1. Goals and objectives

The goal of the project is to create a car wash for the implementation of a range of affordable and high-quality services to customers.

The tasks boil down to the fact that the enterprise must provide the owner (founders) and staff with a steady income. In the short term (1 year), a return on investment is envisaged. In the medium term (3 years), it is planned to form a 5,000-strong client base, expand the list and volume of services provided. This will be achieved through an active advertising campaign, a high level of work and good service.

2. Description of the service

The project is designed for consumers, the majority of whom are individual entrepreneurs and representatives of the middle class.

The working hours are supposed to be from 8 to 23 every day. The staff will be involved in shifts.

3. Market analysis

The steady growth in the number of motorists on the roads throughout Russia provokes an increased demand for vehicle maintenance services. Of course, some of them prefer to wash their cars themselves in their own garage. However, most top managers and entrepreneurs, as well as busy people, prefer to entrust the case to specialists for a fee. This gives reason to consider such a business to be in demand and quite profitable.

In such a business, there is a pronounced seasonal factor. In the summer and winter months, the demand for car washing is low, while in the autumn and spring months it is extremely high.

It should be noted that the competition in this sector is high. Today, in a large city, car washes can be found literally at every turn. The situation is saved by the fact that there are many types of them. Thanks to the differentiation according to the methods of providing services, their list, categories of consumers, accessibility to certain groups, it is possible to form those advantages that will not have analogues in the nearest territory. The upward trend in the number of vehicles in the next 10 years will stimulate the demand for their professional wash.

4. Marketing plan

The car wash room is located near the service station in a residential area. This is conducive to attracting a flow of customers. To increase the number of service users, it is planned to conduct a loyalty program:

• subscriptions for the number of car washes (10, 25, 50);
• discounts for comprehensive services;
• every 10 washes for half the price.

5. Production plan

It is necessary for a full-fledged organization of the workflow to issue package of documents:

• Certificate of registration of LLC / IE;
• sv-in registration in the State Tax Inspectorate;
• coordinated with all services and approved car wash project;
• lease agreement for a premise / land plot;
• contract for the purchase of water;
• contract for connection to power grids;
• contract for the disposal of solid waste, used water, dry residue due to the washing activity.

Premises with an area of ​​80 m 2 (of which - 60 m 2 for 2 posts, 20 m 2 - the rest of the premises), as well as a land plot with an area of ​​80 m 2 for opening a car wash is rented. It is planned to carry out some repair work in the amount of $ 12, thousand:

• improvement of the territory - $ 2, 5 thousand;
• finishing the premises - $ 4 thousand;
• water supply / drain - $ 5 thousand;
• installation of equipment - $ 1 thousand.

Consumables, auto chemicals and equipment will be purchased from the manufacturers' official dealers. Initially to purchase the following equipment:

• AED without heating - 2 pcs. / $ 1636;
• auto nozzle - 1 pc. / $ 27;
• water vacuum cleaner - 1 pc. / $ 776;
• installation kit - 2 pcs. / $ 2214;
• membrane filter - 2 pcs. / $ 50;
• pressure boosting module - 1 pc. / $ 939;
• foam nozzle - 2 pcs. / $ 80;
• manual switch "Reverse / Clean" - 2 pcs. / $ 193;
• water purification system - 1 pc. / $ 5105;
• fine liquid filter - 2 pcs. / $ 206.

Staff employs 5 people. 4 car washers will work in two shifts (salary - $ 800 each), cashier-accountant - daily (salary - $ 1,000). Total labor costs will amount to $ 4, 2 thousand / month.

Resources required attracted from the personal funds of the owner (founders). Lending as a source of financing is not considered at the initial stage. Real estate is rented for 10 years.

6. Financial plan

Initial investments will amount to $ 36.9 thousand, of which: one-time investments - $ 28.9 thousand, expenses for 1 month of operation - $ 8 thousand.

Estimated revenue. In the normal mode of operation, the daily average load of 1 post is 22 vehicles. Consequently, the car wash will be able to serve 1,320 cars per month (2 x 22 units x 30 days).

The initial cost of the basic service is taken as an average bill of $ 10. Monthly earnings will be: $ 1,320 x $ 10 = $ 13,200. After deducting expenses, the profit will be: 13,200 - 8,000 = $ 5200. The average net profit after taxes will be approximately $ 4,550.

The seasonal factor can provoke a deviation of indicators from those indicated by 30%. Accordingly, the size of the monthly net profit can fluctuate in the range of $ 1,150-8,000.

Profitability. The return on investment will occur within 8-10 months. The project payback is high - 38%. In this case, the profitability ratio of the total profit will be up to 50%, the net profit ratio - up to 45%.

7. Risk analysis.

Medium risks can arise from problems with inspection bodies, equipment breakdowns, or a lack of qualified personnel. Force majeure situations are also possible.

Car wash is a promising direction in the provision of transport services. The question of its opening should be approached thoroughly, because the risk of losing the invested funds (rather large) is great.

A business plan is necessary if lending is to be made or if investors are involved in the case. In the process of writing a business plan on his own, the entrepreneur understands the schemes and principles of the car wash operation, which subsequently helps to sensibly manage the project.