Ideas for startups: the most “fresh” ideas from all over the world - 3 keys to success + TOP-5 ideas from around the world + 3 startup ideas from Russian developers.

Why startup ideas  Are becoming more and more popular in the business sphere and bring whole capital to owners?

First of all, because they offer completely new, innovative solutions to urgent problems of people.

Therefore, it is quite logical that in search of inspiration for creating your own startup you should not rush “deep into history”.

Keep track of trends, fashion trends, what is now actually in demand.

This article can also help you in this, which has put together the main business trends and forecasts regarding future discoveries in the market of entrepreneurial “art”.

What is a startup?

Before talking about startup ideas, it’s worth noting what is meant.

Most have only a basic idea of \u200b\u200bstartups. Because someone believes that this is the name of new resources on the Internet, others - that this is a business created by young people with no experience.

There is some truth in this. However, the concept itself is wider.

Startup  - This is a business idea that is based solely on the use of innovative technologies or the introduction of completely new products.

That is, the composition of the team and the format of the company does not matter (often start-ups begin to develop without being officially registered).

The main thing is that the team help solve some kind of problem of mankind by proposing something unique.

Also distinguishing features of a startup are:

• limited money to start;
• start of work "from scratch";
• most often, startup partners were previously connected by some kind of relationship (worked together, studied).

And although the world learns about such companies at its first steps, when the market position is still not strong, startups can be called only those companies that have already made the product.

The development or “raw” project is just the basis for the creation, but not the startup itself.

What is the key to success of an startup idea?

  If we analyze the ideas that underlie the startup, which turned out to be particularly successful, we can identify several common features.

Conventionally, they can be called "secrets of success."

Factors on which the success of an idea for a startup depends:

What exactly do you think of the idea that became a startup?

Do you think that it can bring a lot of money?

Or are you really “on fire” and are sure that this business will be useful to people and will become innovative?

Only in the second case, a startup really has a chance of success.

If you have no sincere interest, you can quickly “burn out”.

Moreover, startups rarely bring instant profit.

Much depends on the team.

Obviously, a team of like-minded people working on the same wavelength can do more than one person.

Do not try to put everything on your shoulders only.

You should not count on how many people will have to share the profit, but take care of the ideal quality of each detail.

Youth is a plus.

Let this statement sound like a discredit.

But the fact remains: investors are more focused on investing in the young and ambitious.

Let people with experience go about their business - lead large organizations and share knowledge with others.

For those who no longer consider themselves to be a “young man”, but are on fire, we’ll clarify: success in business has no age restrictions.

Doubt it? Look at this picture:

TOP 5: global startup ideas

This step is designed to inspire you to implement your own ideas, even if there is no special education or many years of experience.

1. Ecological care idea: a special shampoo

  Nephentes looks like an enema or something.

In fact, this idea of \u200b\u200ba startup can significantly affect the preservation of the environment.

Few people think, but ordinary plastic bottles from under "" - this is a product harmful to the environment. The decomposition period of one bottle can be hundreds of years!

And remember how much you use them throughout your life?

According to the idea of \u200b\u200bthis startup, manufacturers produce products in huge containers, pouring the necessary portions into bottles of “Nephentes” customers.

Curiously, the design does not even involve the use of a cover! The neck just bends and fits into the compartment.

Another plus: you can finally use the product 100%, including what usually stays on the bottom.

2. Indian startup idea

  If you think that in India they can only dance and make films, then be surprised - not so few ideas for startups were created in this country.

It is interesting that there is even a peculiar analogue of the American Silicon Valley.

In addition, India is really interested in the issue of the huge amount of garbage in the streets. Innovative ideas appear regularly.

For example, an edible spoon is a great alternative to plastic appliances. After eating, it can be used as a dessert or, of course, just thrown away.

Obviously, such a “material” as flour decomposes as quickly as possible and is absolutely harmless to nature.

The creators also assure that vegetarians can safely eat the product. And in the future, it is even planned to develop a gluten-free version.

3. Idea for lovers of junk food

  How many of us are not familiar with this trouble: you carefully take chips or something else oily, and your fingers get dirty so that you have to go wash them.

And you must be extremely careful so as not to hook or dirty anything!

In Italy, a startup appeared, the idea of \u200b\u200bwhich is to create fingertips. They are very thin, but at the same time latex tightly fits fingers.

Thanks to this, consumers can easily feast on the goodies, and then simply throw away the “nozzles”.

It is assumed that these devices will not be sold independently, but complete with chips, nuts or similar food, for which they were invented.

4. Startup: “folding” napkins

But napkins pressed into a small round “washer” are another matter. To use such a thing, visitors must immerse the “pill” in an antiseptic solution.

And then the fabric unfolds, acquires a pleasant smell, and even becomes a "murder weapon" of harmful microbes on your hands.

Do not immediately figure out the increased costs for the owners: these towels are not disposable. So the idea of \u200b\u200ba startup will not harm either the wallet or the environment.

5. The idea of \u200b\u200ba startup with social value

  Often, startups are still called upon to solve global problems, and not just improve the already comfortable life of consumers.

For example, in Denmark a special supermarket was created - WeFood. His concept is that they sell goods that cannot be put on the shelves of “decent” ones.

Incorrect labeling, torn packaging, an approaching expiration date or expiration in general - all this is usually the reason for the write-off, return or even disposal of goods.

Meanwhile, even in Denmark there are many people who have to save on everything.

The idea of \u200b\u200ba supermarket not only helped people with low incomes to eat more fully. It also revealed a reduction in the amount of food thrown out by the country by 25%!

Here is such a useful and, oddly enough, profitable startup.

What about Russia: 3 domestic ideas for startups

  Although the words "conditions of economic decline" have already become classics for Tex for the realities of Russian business, in the field of startups, everything is not so bad.

The buy-sell benchmark is gradually giving way to an innovative approach.

Original solutions still do not have such powerful state support as in other countries.

Nevertheless, their number is increasing, and investors are ready to invest their money. This is especially evident in the variety of ideas for a startup in 2016.

1) The startup that you definitely heard about

  Have you seen the original processing of photos on Instagram, which turns a regular frame into an art canvas? Most likely, you already know what is at stake.

For the rest, we’ll clarify - the Prisma application - a service that allows you to originally process user photos.

It will come as a surprise to many that it was the Russian programmers who developed the Prism. Moreover, its creator is a former employee of the well-known mail.ru.

The peculiarity of the program is that it does not just impose any filters on top of the card.

Through the use of neural network algorithms (which you could also hear a lot about), Prism analyzes the frame, and then creates it from scratch. But already in the form of a picture.

The fact that almost everyone now knows about this application is already an indicator of success. It remains to add that the administration of Facebook banned the use of the program on its network only because it considered it competitive.

2) Idea for a startup on cards

  It is believed that various accumulative and discount cards are gradually becoming a thing of the past. At least because no one wants to carry dozens of options with them, not knowing which one to use.

The developers of the Cardberry startup have come up with the idea of \u200b\u200bcreating a device that can accommodate all kinds of cards.

We will not go into technical details. The bottom line is that any user cards are, as it were, entered into the memory of this electronic device.

Every time a person needs a certain card, he goes into a special application and selects it.

“Cardberry” adapts to the choice and becomes a complete replacement for the desired card.

To your attention, we offer a cool video

about the 10 most successful startups in the world:

3) Startup idea for a comfortable life

  You may not be familiar with SVET yet, but you have every chance of hearing about them.

As the name implies, the team offers lighting equipment. What is the innovativeness of this idea for a startup?

The fact is that the bulbs of this company are designed to simulate ordinary natural lighting.

Moreover, the device settings can be adjusted (for example, in accordance with the time of day or night).

This startup idea is not only original and adds more comfort to everyday life. But also it has a beneficial effect on human health.

The minus of the idea, perhaps, is only one: at the moment, one device is estimated at $ 70. The amount is too significant for the Russians. However, a startup is in demand abroad.

Collected above startup ideas  they only emphasize: everyone can create a business on an innovative idea. The area of \u200b\u200bstartups is not limited to the field of IT technologies.

The main thing is that you bring the world something new and useful.

And if the idea is worthwhile, and the implementation is diligent, it can make you rich, no matter how trite it may sound.

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When youth, creative thinking and the desire to earn money combine, it's time to think about creating a new idea that would be useful to modern society. The main criteria for this are novelty, social significance, and usefulness. The chosen idea should be of interest, only then it will find a place under the "sun of the modern business world."

What is a startup?

The term “start up” itself is of English origin and is translated as the beginning of the process. Today this concept defines projects at the initial stage of development.

This term was first used in the United States in 1939 when developing and discovering innovative technologies. After that, this word also migrated to other areas, the main thing is that the idea be new (regardless of direction). For example, in Russia it is impossible to call a startup. But Facebook, Google, Amazon are vivid examples, as they contain innovation and creativity. By the way, many well-known corporations that were presented as start-ups began their existence with small businesses.

The main differences and characteristics of startups

Startup is:

1. A new project that has just begun its development. Certain time parameters during which a business is no longer considered a startup are not distinguished. But each of them has its own destiny - one grows into a powerful business, the other simply closes due to irrelevance.
2. Innovative ideas;
3. Work in a new market segment, an unusual algorithm for doing business and business processes;
4. The constant search for capital. No profitable enterprise will exist without monetary influences, so the essence of a startup is to find an idea that would attract investors in 2016. To introduce and develop new ideas, a lot of capital is needed, therefore financial issues are always in first place during the development period;
5. The quick implementation of the chosen idea is one of the main conditions for a modern startup. Investors who have invested in an innovative project will not wait forever, so they need the result in a short time. Either the selected startup will begin to progress, receiving new sources of financing, or it will close just as quickly.

Is it possible to create a successful startup?

Successful Startup Examples

A successful startup is not just a business plan with a specific algorithm of actions. The creators of such projects claim that this is a whole philosophy, in which the soul of its creators is embedded. Let's look at examples of the brightest startups.

The inscription in the sand is kind, reasonable, romantic

“A business devoid of human feelings and emotions is a dead business,” say the creators of the Sand Sign project. The essence of the idea is to create an online service that enables anyone to order an inscription in the sand on the beaches of Costa Rica or the Hawaiian Islands.

In order to use the service, you must go to the site and indicate the text that will be written on the coast (up to 30 characters), or make a sketch yourself, indicating all the design features. Within 10 days you will receive the desired inscription in the sand and her photo (or video). The cost of this service is 590 rubles per photo and 990 per video.

Those who are not interested in developing new ideas can get involved.

Social Alarm - Real-Time Business

Hrachik Adjamyan (developer of this startup), due to workload, once overslept and did not receive a visa to Germany. A few months later, he overslept again and did not get to interview his dream with Yandex. This situation prompted the creation of his new useful service - a social alarm clock. The bottom line is that instead of an annoying call, which most of us may not even respond to, an unknown person will call you to wake up. According to the creators, this is the only way to wake the most inveterate sleepyheads. You can use this service today for free. But those who want to use a social alarm clock daily in 2016 can purchase a paid package in which they can wake up with the voices of stars or read out horoscopes, news, etc.

Startup "To each other"

The developers of this idea were graduates of St. Petersburg State University. Initially, the idea was that people abandon their desires, and they choose what they like and bring them to life, giving joy to others. But to cope with such a stream of desires was not within the power, so the project was transformed, and registered users of the project themselves embody each other's wishes.

The project “To each other” is innovative, meets the modern realities of Russia. The essence of the idea is aimed at the fact that you can not only fulfill your dreams, but also help in finding who will fulfill them. The initial capital necessary for the implementation of such a business is 50 thousand dollars.

“Life Button” - helping relatives

According to statistics, 30% of elderly people over the age of 65 fall at least once a year, some of them are not able to stand up on their own. The topic of support for loved ones became the basis for creating the startup “Life Button”. This project combines a call center, website and software that helps to monitor older people and help in difficult times.

How it works:

• instant signal reception in a call center if a company client is in trouble;
• call an ambulance at the place of signal arrival;
• reporting to relatives about what happened;
• storage of information about diseases, allergies, medical call histories.

The Life Button is also a powerful monitoring system that helps determine a person’s location. Elderly people are the most vulnerable, they are often lost, they can forget the address or be robbed.

Now everyone can help his elderly relative, if there is no way to constantly be with him. The cost of such a service depends on the selected package and is 200-1100 rubles per month.

“Super bowler” - we ask everyone to the table

The idea of \u200b\u200b"Super Bowler" is simple and clear. Any person who has the potential and a passion for cooking can cook a favorite dish, take a picture of it and put it on the super-marmite.com website, describe a “culinary masterpiece”. After that, the cost and the address where you can buy it are indicated. All that remains is to wait for the brave and hungry customers who are not against culinary experiments.

Startup development stages

Each business project in Russia has its own path of formation. If you do not know, you will probably follow standard methods.

Since a startup involves an innovative idea, the algorithm for the implementation and development of small businesses can be different, not always logical. But at the same time, it is worth highlighting the overall development strategy, which consists of the following stages:

1. Creation of an idea. At the first stage, the idea of \u200b\u200bthe provided product or service is formed, hypotheses are built on the significance for people, the ways of promotion.
2. Testing. The selected direction is checked, the potential customer base is analyzed, a presentation is created and a business plan is drawn up.
3. Search for an investor. A person who is looking for profitable startups and directly provides capital to such new companies at an early stage of development is called a business angel. Your task is to present the project in such a way as to find interested people who agree to finance a startup, for example, by providing a radically new look.

After the launch of the project, the main task is to interest a potential buyer, to promote their services or goods. The main problem at the start is the lack of demand for products. Therefore, at the very beginning it is recommended to analyze the useful properties of the selected material, to assess its availability and relevance.

Who can support a startup in Russia?

In 2016, all developed countries allocate funds to support and develop startups, since each of them can create economic growth in the future. The most advanced country in this direction is the United States. It has a large number of business schools, technology parks, universities, venture funds that constantly “hunt” for new ideas and develop small businesses. Russia is slightly behind in this direction. But in 2016, we can distinguish a number of companies, associations that are interested in financing profitable projects:

• National Association of Business Angels. On their official website you can find a list of business angels (private investors) who are developing startups.
• National Commonwealth of Business Angels. Visit their website and get acquainted with the recommendations of experts, leave a request for financing, and also become a participant in the business incubator (specialized programs for the development of small businesses).
• Club of investors Skolkovo;
• SOBA (National Commonwealth of Business Angels of St. Petersburg).

There are well-known private investors who are considering offers of cooperation with creative young people. These include Alexander Aivazov, Alexander Vashchenko, Andrey Golovin, Dmitry Maslenikov, Vadim Kulikov, Leonid Volkov, Mikhail Paulkin, Sergey Gribov and Sergey Zhukov.

Having contacted one of the investors, get ready that you will have from 1 to 5 minutes to present the idea. As a rule, business angels are not interested in charts and graphs at the first meeting. Their task is to find out the essence of the project, evaluate its profitability. Therefore, a small presentation of 10 slides, a teaser (description on 1 page) and a financial plan are prepared with you.

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Startup is an innovative idea that becomes a great prospect for enterprising and resourceful people who do not have financial capabilities. The dynamic sphere of business in Russia, as well as in other countries, is oversaturated, laws of fierce competition and constantly changing demand reign in it. That is why innovation and creativity are valued in 2016. Startup creates new directions, becomes socially significant for society, and most importantly - opens up horizons for ambitious businessmen. The key benefit is accessibility. You can find investors both in Russia and abroad. The main thing is to find a really profitable idea and build a competent plan for its promotion.

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A startup is not only a great opportunity to fulfill the dream of life without bosses and alarm clocks, but also a way to realize your natural desires, skills, and also help people

Successful start-ups help their owners live a full life after the first hundred-meter race is completed: developing an idea, or offline, launching a project. Sometimes it turns out to be difficult, but the brightest startups of 2016 in Russia definitely deserve attention and are worth it to learn about them and, perhaps, to take an example of successfully implemented business ideas.

Moreover, to implement the most daring ideas, their authors do not always need to have their own “financial parachute” behind them, they are helped by projects to collect sponsorship, which themselves are, in fact, successfully implemented startups in practice.

Sofa? No, the sofa is furniture from the air!

An alternative to the bedspread, deck chair, lounger, logs in the forest, a hammock, an inflatable bed, a mattress, a sofa was invented by Nikolai Belousov, a startup from Omsk. The idea and design of the product, which is called "bevan", was developed by him in January 2016.

Bivan - this is an inflatable sofa, for the filling of the air which does not need any additional devices, whether it be a pump or blowing with your own mouth. Everything is simpler: you can inflate a beaver in 15 seconds by simply opening and waving it, taking several steps, first in one direction, then in the other direction.

Bivan is an inflatable product made of parachute fabric, consisting of two sections sewn together, inside a polyethylene insert folded in half, which is filled with air with a wave. Then the edges of the product are tucked and fastened with straps with a plastic carabiner.

The usable area of \u200b\u200bthe inflated tusks is 2 meters long and 90 centimeters wide. When folded, the product is placed in a small backpack 35 cm in length and 15 cm in width, included in the kit, and weighs no more than 1.5 kg.

On a bivan you can lie, sit, sleep, relax, sunbathe, look at the stars, not only alone, but even together, the product can withstand a load of up to 300 kg, and holds air from one blow for more than 12 hours.

Nikolay Belousov, placing the idea of \u200b\u200ba startup on the BoomStarter crowdfunding platform in April 2016, planned to raise 1 million rubles to start production, but the sponsors liked the idea so much that the project managed to raise 3 million 890 thousand 140 rubles, and the startup itself became a record holder platforms.

In early May, production was launched, and at the end of the month the first sales had already begun.

Flash safe or endless flash drive

An infinite amount of information from the network, as well as photos, films, games, documents, need to be stored somewhere. Yes, you can download all this on your home computer, but you won’t carry it around forever, and ordinary flash drives are limited in terms of the amount of information they contain.

This problem was solved by startup Alexey Churkin, the head of Flashsafe. He came up with endless flash drives. These are flash drives through which information is downloaded to the cloud storage on the Internet. You can use them anonymously and absolutely safely. Data stored in the cloud is encrypted and not associated with a specific user. FlashSafe has built-in software that allows you to connect to stored information from any device and is a kind of key, saving the user from having to go to mail, enter login, password.

Sales of the device in Russia began at the end of August 2016, the cost of an endless flash drive is 4 199 rubles in the Russian Federation and $ 79.99 abroad.

Not all Russian startups related to information technology smoothly go through the process of their formation and development. So, in August 2016, media reported on a startup from Novosibirsk NeuroMama, whose total stock price on the American Exchange amounted to $ 35 billion (!) And overtook companies such as Airbnb and Tesla Motors, after which it was withdrawn from trading by the American Commission on Valuable papers.

NeuroMama is the first intelligent search engine in the world based on neurotechnologies without the use of ranking algorithms, that is, it is a search system that can learn by itself in the process. The startup was accused of fiction with the inflating of capitalization of shares, not providing financial reports, when in fact the value of the company tends to zero. However, a refutation and explanation of the reasons for the fabulous increase in the value of shares, as well as information that an explanatory letter is being prepared by the Securities Commission, immediately appeared on the NeuroMama website.

Cube with cartoons

Another successful startup - MULTIKUBIK is a mini projector with which you can watch cartoons, fairy tales, photographs on any surface, ceiling and even on the street, for example, on the wall of a high-rise building.

The creators position the product as an excellent alternative to tablets that can cause a child some harm: posture spoils, eyesight, the child goes into himself, it is difficult to control what he does while sitting at the tablet. A completely different thing is a multicube. With it, you can watch your favorite tales and cartoons just like in a movie theater. The picture is not too bright so as not to harm the eyesight of the child. A great opportunity to spend time with the whole family watching tales, cartoons, photos and videos from the home collection in the evenings, which can be easily downloaded into the multicube.

The founders of the startup conducted a successful crowdfunding campaign through the Indiegogo site, where they raised $ 150,000 to launch sales with an initial goal of $ 75,000, and also became finalists of the Startup Village innovation project competition in 2016 with a main prize of 3 million rubles for their development .

Prisma Mobile App

In June 2016, a new application appeared in the App Store developed by an employee of the Russian technology company Mail.Ru Group - Alexey Moiseenkov. Later - in July, a version for Android devices was published, the number of downloads on the Play Market for the week amounted to more than 10 million.

The highlight of the Prisma application is that using it you can process photos in the style of paintings by famous artists: Kandinsky, Munch, Chagall and others. It would seem that here is surprising, now there are many programs for processing photos!

The principal novelty of the application is as follows: the photo is analyzed by a self-learning neural network located on the server, after which the image is completely redrawn. Other photo processing programs simply overlay a set of filters on top of the image. At the beginning of August, more than 1 billion photos were processed using Prisma.

The creator of the project quit Mail.Ru Group, and Servers.com became the investor of the startup, providing its servers around the world for the Moisenkov project.

FootyBall - Football Club for Preschoolers

People who have small children know firsthand what kind of delight kids play with outdoor games. Of course, developing children's centers, studios and kindergartens are great ideas for business. But in the sports section, three-year-olds are not accepted. This is the niche occupied by startups - the creators of the FootyBall project. And did not fail. FootyBall is a network of soccer clubs for kids from three to seven years old.

Since the beginning of 2016, the creators of the startup have attracted more than 10 million rubles of sponsorship money using the StartTrack crowdfunding platform.

Kids from the age of three are happy to play football, learn the right serve from a professional trainer. Who knows, maybe the little students of FootyBall will grow into real champions, for whom you don’t have to blush at the championships. After all, every month the club carries out the selection of capable students with a penchant for a professional football career.

Before you sign up for a club, you can come to a trial training for free.

MoyGrafik - time tracking and solving problems with employees being late

Startup-participant of the 9th Accelerator from the Internet Initiatives Development Fund (IIDF) - cloud service MoyGrafik - an assistant to business in the fight against lateness and taking into account the time of employees.

The creators of the service estimated that an employee’s delay of 15 minutes costs the business 300 thousand rubles for every 10 million payroll, and the shift delay for every 15 minutes is a loss of 300 thousand rubles for every 10 million turnover.

MoyGrafik is a service that helps solve problems of absenteeism and lateness of employees in the retail business. Installing the program on a personal PC is not required, the service is available 24 hours a day and helps: maintain a work schedule, register arrival, care, the presence of employees at the workplace using mobile phones, create reports for staff assessment and motivation.

The benefits of the service are obvious for: grocery stores, as well as other retail chains, services, fast food chains, restaurants, cafes, night clubs. MoyGrafik allows you to manage shift work schedules, simplifies time tracking, and reduces time and labor costs for scheduling.

All that is required to get started is the presence of a Wi-Fi network to which employees connect when they come to work, their data is entered into a common interface and the service automatically collects information about the time of arrival and departure.

Shoe factory "Tiborz" and the project "Couple for a couple"

Completing our list of startups in 2016 in Russia, the “Pair for a Pair” project of the Tiborzh shoe factory, which attracted the attention of 1254 sponsors and an investment of more than 2 million rubles with the goal of collecting 1.7 million rubles to launch a startup.

Why, it would seem, such an ordinary business as shoes was on our list? The fact is that this is not an ordinary factory:

• the first feature is that people with 2-3 disability groups work in the factory, they produce shoes using direct casting technology;
• and the second is the implementation of the “Pair for a Pair” charity event, which means that for each pair of shoes sold, the creators of a startup give a pair of shoes to someone who needs it and is unable to purchase it.

The factory produces slippers, bags, sneakers. The creators of the project actively collaborate with social protection funds: Children's Smile and Good City Petersburg. Startup author Stanislav Sorokin believes that the goal of any business is not money. Money is a result and a reward for a good job. And the goal is the transformation of the world in which we live, and it is for this purpose that I want to wake up in the morning.

The main question of people's economic actions is: “What would be done to do nothing after that?” But, alas, while this is unattainable, you have to constantly look for a livelihood. Some people do not have enough regular jobs, and they want to try themselves in a new role. Well, now it is quite possible. The article will discuss the possibilities and features of practical implementation, if you want to implement such a thing as an idea for a startup from scratch.

The expanse of ideas

It is worth noting that the choice of implementation is present, and it is huge. You can make a choice based on your desires or skills, if you have ideas about your own business (for those who cannot invest a lot of money, and at first would like to get by with a minimum). There is an opportunity to realize oneself, based on knowledge of computers, programming languages, in the design, production of goods and agricultural products, as well as making various useful little things in everyday life. As part of the article, an approach to the design of each idea will be considered, as well as several proposals in general terms, the features of the implementation of which will depend on the readers and their approach. It should be said that recently startup ideas without investments have gained quite a lot of popularity, but it’s kind of overkill: at least you have to spend your time - never forget about it.

How to draw up ideas

How to formulate an idea and its implementation? To create a rough business plan, you can go through the points below.

1. Set a goal for a startup to achieve.
2. Decide on a number of secondary goals, and when they should be achieved.
3. Write the most detailed plan for achieving all the goals in such a way that they develop into a real mosaic, where everything is in place and there are no contradictions.
4. Decide on a daily minimum of work. But do not take too little, otherwise you cannot do anything. And do not set the bar too high, otherwise constant failure will only undermine self-confidence.
5. If you want to work for yourself, understand that you have to work. The first time will be very difficult, so you should think about possible relaxation, entertainment and self-discipline.
6. Each idea should be worked out in terms of supply and implementation of the produced. Who is the potential customer? Who can I buy raw materials from? Where will the manufacturing processes take place? Can I find partners? Here are the questions that need to be addressed first?

Examples of Successful Ideas

We offer a look at a few ideas that have had significant success in the past. But trying to echo them now is quite problematic due to the fact that niches are occupied. These were really the ideas of successful startups. Let their example inspire the search for things that have not yet been invented.

1. Social networks. The pioneers, who offered people the opportunity to communicate and additional functionality, now boast the fact that tens and hundreds of millions of people visit their sites every day. But at the moment, this niche is busy, including even a thematic one.
2. Sale of company clothes. It used to be a pretty good way to make money, but after the market was flooded with cheap goods from China, the prospects are very vague. The only way out is the official implementation of something based on a popular brand.
3. Search Engines. The late 1990s and early 2000s became real breeding grounds for search engines, which have now grown to enormous size. But now, attempts to create more advanced technologies from scratch are unsuccessful due to the complexity of the task.
4. Services for travelers. Once they really promised But now, when the market has captured several major players, it is very difficult to offer something worthwhile.

Features with minimal investment

In order to have more or less real offers that could potentially be profitable, several options were selected that can be called interesting startup ideas. Their estimated cost does not exceed 50 thousand rubles.

1. Earnings in photobanks. If you have a good digital camera, the ability to take beautiful photos and the desire to make money, you can try to make money by selling them. To begin with, you should shoot everything that gets into the camera. And then, when you already figure out what is popular, to photograph the most popular and expensive. If you have a camera, now it’s the most real idea for a startup from scratch.
2. Resale of goods. Quite often you can see offers for the sale of goods from China. Have you ever looked for original sites on which all this is purchased? Well, if you find, you will be able to see with surprise that the price on trading floors or in groups of social networks is several times overstated. For a good start, capital of 20-30 thousand rubles and a month of active promotion will be enough. By the way, using the social factor is not such a bad idea. Therefore, while there is no website, you can get by with a group in one of the popular networks like VKontakte or Odnoklassnikov.
3. There are some types of small businesses that are seasonal. And making cotton candy is one of them. Such an idea for a startup does not require significant investments and allows you to get good money. In the warm season, you can earn so much that it’s enough for a quiet idleness in the cold or for doing what you are interested in.

Self-realization at home

The previous paragraph considered the possibilities with minimal investment in the presence of a rather significant active component. And if you don’t want, and it is preferable to organize everything at home, what are the ideas of startups from scratch? Then at your service such a list:

1. Growing greens. So, alas, it turned out that in the state there is a certain actual production. And food is no exception. It should be said that this is more suitable for those who live in a private house and have free land. You can grow onions, parsley, dill and other plants that grow quickly and can produce results ten or more times a year. In general, this proposal can be written in the idea of \u200b\u200bstartups from scratch, because it allows you to analyze the market yourself and make a choice in the most favorable direction, and there is at least a start in any rural house.
2. Ceramic floristry. This one is more suitable for girls, but there are no gender restrictions. The meaning of ceramic floristry lies in making flowers from ... clay! This occupation requires good hand skills, however, if you have the talent, it can become something promising. Also, additional flowers can be painted.
3. Soap making. How wonderful to use homemade soap! And the desire of some people to wash them can make good money, if you approach wisely. There are a lot of options, and there is a field for experimentation: an ash-soap, with a real chamomile (or their decoction). In general - that only the soul will come up with. And this option may serve in the future to generate new related ideas for startups from scratch in the field of human hygiene.

Features in the Russian Federation

If you want to go about your business, it’s worth deciding whether you are ready to overcome significant difficulties? The fact is that at the opening it is required to pay 22 thousand rubles, which, however, in the future will be included in the tax paid. But not the start is the most problematic. The main trouble is the process of closing their business. Here is the most problematic aspect that a startup in Russia has. Therefore, ideas should be well prepared and be prepared to implement them through “I do not want to”. I also bring to your attention brief descriptions of situations and needs in the country, which may be able to encourage the development of your own original business.

Information Technology Implementation

There is a real staffing hunger. The ideas of IT startups at home allow you to organize an enterprise that can grow into a large corporation in the future. Therefore, if you have programming skills, and preferably friends of programmers, you can organize a company that works on a contractual basis. That is, an agreement will be drawn up with some company to perform a certain range of work, after which payment will be transferred to the company. These are not all startup ideas. Programming provides a wide range of its own implementation, and where to find a place here is not a problem.

Alternative Energy Implementation

Problematic is the increase in a rather low efficiency. So, in solar panels it is a little more than 40%. Therefore, if you have the knowledge and skills, you can try to build your future on the sales of improved sets of alternative energy.

Implementation in agriculture

As mentioned earlier in the article, our country is experiencing a certain shortage of food products. Therefore, having a small garden, you can count on making money by growing herbs, vegetables and berries. How can I not mention the situation that the inhabitants of the Russian Federation have the right to receive a free land plot in Siberia and the Far East. The calculation is as follows: 1 hectare per family member. Given the cost of food in these areas and the required minimum for accommodation, this offer looks very attractive.

Realization in production

You can try yourself in the role of the head of the company, which is engaged in secondary production processes. For example, the collection and recycling of garbage suitable for this. Quite actively discussing the possibility of processing rubber (usually from car covers) into chips for later use. In general, this area is quite promising and underdeveloped.

Various little things

If you do not want to leave a zone that is comfortable for yourself, you can start making various aesthetic details, which will subsequently be realized through groups of social networks or special shops. As objects of work can be knitted clothes, gloves, bracelets, figurines and other things.

Polina Todorova

Startups are the spark that ignites the engine of the economy. The most successful of them, such as, and, also change our lifestyle.

Forbes, with the support of TrueBridge Capital Partners, a venture capital firm, has compiled a list of 25 American startups that can revolutionize their industry, already showing real results and attracted tens (and in some cases hundreds) of millions of dollars of investments.

BitSight Technologies

Founders:Stephen Boyer, Nagarjuna Venn.

Received investment:  $ 95 million.

  $ 30 million.

Key investors: Globespan Capital Partners, Menlo Ventures, GGV Capital

What does it do:  It uses sophisticated algorithms that make up the daily security rating, which is essentially a “credit history” in. The startup was founded in 2011 and has signed contracts with more than 450 companies, including Ferrari, Hess and Lowe’s. The office is located in Cambridge, Massachusetts.

Boxed

Boxed Warehouse in Edison, New Jersey. Photo: Forbes

Founders:  Whose Huang, Jarezh Yaman, Christopher Cheung, William Fong.

  Received investment:  $ 133 million.

: over $ 100 million.

Key investors:  DST Global, GGV Capital

What does it do:  It offers the services of direct delivery of packaged goods in giant packaging using the application or site. In 2013, a startup was a garage in a suburb of New Jersey. Two years ago, the company's annual revenue was $ 8 million. This year, he has exceeded $ 100 million.

“Packaged goods are one of the largest engines of the economy, but only 1.5% of them can be ordered online,” says Juan CEO. “Isn't that crazy?”

Checkr

Founders:  Daniel Janiss and Jonathan Perichon.

Investment received: $ 50 million.

  Estimated revenue for 2016:  $ 150 million.

Notable investors:  Accel, Y Combinator

What does it do:  Sells verified jobseeker data to companies like Uber, Instacart, and Warby Parker. Checkr compiles reports in the form of an API that their employee data processing system can recognize. Startup was founded in 2014. Now he has more than 4000 clients and 90 employees. Its founders Janiss (28 years old) and Perichon (26 years old) hail from France. They came up with his idea when they worked at the Deliv delivery service in Palo Alto, where they needed to verify personal data.

“It struck me how poor the technology and terrible interface was used there,” said Janiss. “And I thought we could do better.”

Payad Kadakia. Photo: Forbes

Founders:  Payad Kadakia, Mary Biggins, Sanjeev Sanghavi.

Received investment:  $ 84 million.

  Estimated revenue for 2016:  $ 180 million.

Key investors:  Google Ventures, General Catalyst Partners, Thrive Capital

What does it do:  An application that allows its subscribers to sign up for an unlimited number of different fitness courses - from Pilates, cycling and boxing to classes on aqua machines, aerial yoga and striptease lessons. The application has already become very popular in 31 cities of the USA and 8 cities of Great Britain, Canada and Australia. Today, with its help, more than 20 million people have signed up for various classes. The CEO and co-founder of Payal Cadaria is a graduate of the Massachusetts Institute of Technology. She is a professional Indian dancer. The idea of \u200b\u200bcreating a startup came to her mind in 2010 when she was looking for a good dance studio in New York. In 2013, she launched the startup ClassPass.

Collective health

Founders:  Ali Diab and Rajai Batnigi.

Received investment:  $ 150 million.

Estimated revenue for 2016: $ 15 million.

Outstanding investors:  Founders Fund, Google Ventures

What does it do: This startup from San Francisco is already three years old. He is committed to providing his clients with data that helps them optimize their health insurance plan. The project sells assistance services and a program that clearly explains all the benefits of insurance and facilitates the filling out of claims. Thus, the process of obtaining insurance is reduced to several days. In addition, the program monitors progress in treatment, for example, the stages of chemotherapy. Therefore, the patient receives fewer refusals to pay for treatment than when contacting ordinary insurers. Ali Diab, CEO and co-founder of the startup, used to work as a product manager for Yahoo and AdMob, a mobile advertising company. The idea of \u200b\u200bCollective Health came to him after he underwent an emergency operation due to an inversion of the intestines and was denied medical insurance in the amount of $ 200 thousand.

“The service was insultingly poor,” he said.

The second founder of the startup, Rajai Batnigi, is an assistant professor of therapy at Stanford Hospital.

Doppler labs

Founders:  Noah Craft, Fritz Lanman.

Received investment:  $ 50 million.

Estimated earnings in 2017   i Report 2016 not available  year:  $ 100 million.

Key investors:  Acequia Capital, The Chernin Group, Wildcat Capital Management

What does it do:  Develops a miniature computer for the ears. The founders of the startup hope that in the future it will become as popular as the iPhone. A pre-order is already open for this device called Here One (cost $ 299). Owners of this device can learn new information (for example, listen to live comments during a baseball game), adjust the level of ambient noise (to fall asleep or better to hear the words of the interlocutor). Here One essentially creates augmented sound reality.

“We want every person’s ear to have a computer,” said Noah Kraft, Project Director General.

Freshdesk

Founder:  Girish Matrubutham.

Received investment:  $ 95 million.

Estimated revenue for 2016:  $ 65 million.

Notable investors:  Accel, Tiger Global Management, Google Capital

What does it do: It sells cloud programs for customer support, through which companies can connect with regular customers through various communication channels - for example, via e-mail, by phone, through a website, forums or social networks. Technical support workers only need to go to Freshdesk and they will see all requests and requests. The company also sells Freshservice service for the company's internal support service. Freshdesk startup was founded six years ago in the Indian city of Chinnai. Girish Matrubutham decided to create it after he moved from India to the USA. During transportation, they broke the TV, and the carrier ignored his complaint. Girish managed to get compensation only after he complained to the online forum. Freshdesk differs from its larger competitors, such as Zendesk, in that it is primarily designed for small and medium-sized businesses. Freshdesk is now headquartered in San Bruno, California. The startup has 850 employees worldwide, and it has offices in Chinnai, Berlin, London and Sydney.

Fuze

Founders:  Steve Kokinos, Derek Yoo.

Received investment:  $ 200 million.

Estimated revenue for 2016:  over $ 150 million.

  Key investors:  Bessemer Venture Partners, TCV, Summit Partners

What does it do:  It helps to collect all the correspondence of corporations (in text, sound or video format) in the cloud. For many companies this is very important, but, alas, not easy to implement.

“People use a lot of applications, despite the fact that they end up with terrible experience,” says Steve Kokinos, one of the founders and CEO of the startup, “We got the idea of \u200b\u200ba startup when we realized what a mess is going on in this area.”

The startup was founded in Cambridge (Massachusetts) ten years ago and was originally called ThinkingPhones.

Roger Dickey. Photo: Forbes

Founders:  Roger Dickey and Debo Olaosebican.

Received investment:  $ 12.5 million.

Estimated revenue for 2016:  $ 30 million.

Notable investors:  Andreessen Horowitz, Y Combinator

What does it do: Offers a platform where companies can hire trusted freelancers in programming, design and project management. Startup is already two years old, with its head office in San Francisco. Gigster charges 25% commission on the transaction. Among his clients are IBM and MasterCard. Dickie is a software engineer by training - at the age of 23, he founded a company that developed a popular multiplayer game for social networks called Dope Wars (in 2008 it was sold to Zynga). The second founder, Olaosebikan, was a rapper from Lagos (Nigeria). There, he once also founded two startups. Dickey and Olaosebican met at a conference in San Francisco.

Rob Solomon, CEO of GoFundMe. Photo: Eric Milette, Forbes.

Founders:  Brad Damhouse and Andy Bollister.

Received investment:  no less than $ 300 million.

  Estimated revenue for 2016:  $ 100 million

What does it do:  Manages the largest and most successful crowdfunding platform. The startup takes a 5 percent commission on “individual cases” fees. In addition, a commission of 2.8% is taken for credit card processing, and a commission of 0.30% is deducted from each donation amount. The project was launched in 2010. Over five years, the total amount of donations exceeded one billion dollars. In July 2015, the company entered into a venture transaction and received a valuation of $ 600 million. After that, the amount of donations reached almost $ 2 billion.

Guardant health

Helmy Eltokey. Photo: Forbes

Founders:  Helmy Eltoki and Amir Ali Talasaz.

  Received investment:  $ 200 million.

Estimated revenue for 2016:  $ 30 million.

Notable investors:  Khosla Ventures, Lightspeed Venture Partners, OrbiMed Advisors

What does it do:  He invites his cancer patients to take a blood test without the risk and pain that usually accompany a normal tumor biopsy. A liquid biopsy developed by this company has been on the market since 2014. She uses the DNA fragments of a cancerous tumor that can be found in the patient’s blood. Using the analysis, you can track the progress of the disease and the presence of gene mutations and prescribe the necessary medications. According to one of the founders, many companies offer such an analysis, but Guardant dominates the market and its share is 95%. The startup's office is located in Redwood City (California), it employs about 190 employees, and this number is growing. The cost of a blood test from Guardant is $ 5800, but the company negotiates this price with patient health insurance.

HotelTonight

Founder:  Sam Shank.

Received investment:  $ 81 million.

Estimated revenue for 2016:  $ 60 million.

Notable investors:  Coatue, Battery Ventures, US Venture

What does it do: Using the website or the startup’s mobile application, you can book a hotel room at the last minute. The founder of the project, Sam Shank, believes that when searching for a hotel, people want to see no more than 15 options, not all 500. HotelTonight shows rooms with up to 20% discount in hotels located in more than 2500 cities in North America and Europe. At the beginning of next year, Shank plans to make a public offering of the company's shares. This is his third startup for travelers. In 2004, he launched the TravelPost hotel reviews website, which he sold to SideStep in two years. In addition, he created the search engine for travelers DealBase, from which the idea of \u200b\u200bHotelTonight came from.

Invision

Founders:  Clark Valberg and Ben Nadel.

Received investment:  $ 135 million.

Estimated revenue for 2016:  $ 40 million.

Key investors:  FirstMark Capital, Tiger Global, Accel, Iconiq Capital

What does it do:  Sells programs with which designers can quickly prototype websites and offers without waiting for engineers to make special internal tools for them. InVision startup has already attracted a number of serious customers, including Airbnb, Salesforce and. InVision plans to collaborate with large banks and traditional companies that pay a lot of attention to design.

Scott Crouch. Photo: Forbes

Founders:  Scott Crouch, Matthew Polega, Florian Mayr.

Received investment:  $ 41 million.

Estimated revenue for 2016:  over $ 15 million.

Key investors:  General Catalyst Partners, Spark Capital

What does it do:  Helps to improve the efficiency of the police through special programs and data analytics. Despite the fact that it is not easy to train the police in some changes, Mark43 still managed to conclude a contract with some departments. The startup recently won the first tender to deliver its services to five Los Angeles County police departments. Startup CEO Scott Crouch (25) founded the company with his two best friends when he was at Harvard College. Now the trio is on the list of 30 successful businessmen under the age of 30, according to Forbes.

Opendoor

Founders:  Eric Wu, Kate Raboys, JD Ross, Ian Wong.

Received investment:  $ 110 million.

Estimated revenue for 2016: over $ 50 million.

Key investors:  Access Industries, GGV Capital, Khosla Ventures

What does it do: Offers a new way to sell and buy homes. Every year, 5.5 million Americans try to sell their home. They all have to sort out the complicated process of selling with all of these real estate agents. As a result, they simply do not understand how long this will last. A startup from San Francisco is going to fundamentally change everything with the help of technology that shows the cost of housing and offers to immediately buy it (with a commission of 8%).

Owlet baby care

The three founders of the company. Photo: Forbes

Founders:  Kurt Workman, George Monroe, Zach Bomst, Jacob Colvin.

Received investment:  $ 15 million.

Estimated revenue for 2016:  $ 20 million.

  Key investors:  Azimuth Ventures, Eclipse, ff Venture Capital, Eniac Ventures.

What does it do:  Makes devices that monitor the health of the child. When Kurt Worman was at university, he decided to take up family planning and thought about the safety of his unborn child. So, he and his comrades created Owlet, a device that uses heart rate data to tell parents if their child suddenly stopped breathing, or his heart rate suddenly accelerated or slowed. The device fits in a baby sock and sells for $ 250.

Procore technologies

Tooi Kurtemanshe. Photo: Forbes

Founder:  Tooi Kurtemanshe.

Received investment:  $ 129 million.

Estimated revenue for 2016:  $ 55 million.

Key investors:  Bessemer Venture Partners, Iconiq Capital

What does it do:  Sells software that allows customers to monitor the progress of construction - from viewing drawings to direct communication with subcontractors online or by phone. The main feature of Procore, because of which customers choose it: with the help of this software, they can better monitor their projects, which means fewer errors and cost overruns.

Rubicon global

Founder:  Nate Morris.

Received investment:  $ 96 million.

Estimated revenue for 2016:  over $ 300 million.

Key investors:  Goldman Sachs, Wellington Management

What does it do:  Connects independent garbage collection and recycling companies with major stores, restaurants and hotels using modern technology. So clients of garbage companies can plan garbage collection in a timely manner. Thanks to the competitive basis and the wide selection of different waste collection companies, Rubicon customers can significantly reduce their waste collection costs. The service was used by more than 5000 organizations. The startup is gradually expanding and offers its services to private individuals.

Rubrik

Founders:  Bipul Sinha, Arvind Jane, Soem Mazumdar, Arvind Nitrakashyar.

Received investment:  $ 112 million.

Estimated revenue for 2016:  $ 50 million.

Key investors:  Greylock Partners, Lightspeed Venture Partners

What does it do: Sells software that helps store and transfer terabytes of information between data centers and the cloud. Example: one of the startup’s clients, Driscoll’s, has a wealth of information about the genotypes and types of berries that it grows. Rubrick helps protect and store this data during all global operations. If the corporate server suddenly shuts down, Rubrik can instantly recover all the data. The founders of this startup from Palo Alto are former Oracle, Google, and Facebook employees, and its CEO, Bipul Sinha, once partnered with Lightspeed Venture Partners, Snapchat's early investment fund.

Sumo logic

Founders:  Christian Bigden, Kumar Saurab.

Received investment:  $ 160 million.

  Estimated revenue for 2016:  over $ 50 million.

  Key investors:  Greylock Partners, DFJ Growth, IVP

What does it do:  Sells cloud analytics service. Startup from Redwood City works with companies from various fields, for example, with AirBnB, Anheuser-Busch and Twitter. It helps them deal with some digital data that they would not pay attention to. The startup was founded six years ago by veterans of ArcSight, a cybersecurity agency owned by Hewlett-Packard. Now he is led by 44-year-old Ramin Sayyar, who came to the post of CEO in 2014.

“I would say the Sumo project is just a kid,” Sayyar says. - We are still clumsy and are trying to figure it out. And in my opinion, this is the most pleasant time for the company. ”

Servicemax

Founders:  David Yarnold, Atani Krishna, Hari Subramanyan.

Received investment:  $ 204 million.

Estimated revenue for 2016:  $ 60 million.

Key investors:  Meritech Capital Partners, Premji Invest

What does it do: It automates the work of maintenance personnel in the field (for example, repairmen of a forklift or an oil production unit). Instead of accepting a phone call, filling out a work order manually and waiting for a client to send a paper check, service staff can now use the ServiceMax program. With it, you can also monitor equipment maintenance and manage the maintenance schedule. The program records the availability of spare parts and tracks problems using computed tomography. When the equipment needs to be repaired, the program sends a special notification. The two founders of the startup, Atani Krishna and Hari Subramanyan, moved from India to the United States nine years ago to work as software engineers. ServiceMax has great competitors in the form of SAP, Oracle and Salesforce, but the global market for outsourcing services is estimated at $ 18 billion. The startup has offices in India, the UK and a dozen other countries.

Sisense

Founders:  Eldad Farkash, Aviad Harell, Guy Boyyangu, Adi Azaria.

Received investment:  $ 94 million.

Estimated revenue for 2016:  $ 50 million.

Key investors:  Bessemer Venture Partners, DFJ Growth

What does it do:  Sells analytical programs that deal with huge amounts of data - from production efficiency, inventory numbers and the number of sales to the terms of guarantees and the level of profitability. Among the startup's clients are Motorola, General Electric, Target and a number of small and medium-sized businesses. The project was founded in 2005 in Tel Aviv, now it has two offices - in Israel and New York.

“It all started with five guys and one dog who were sitting in the garage and dreaming of incredible technology,” says General Director Amir Orad.

In 2010, they released their program, and since then, "things have gone up."

Talkdesk

Founder:  Tiago Paiva.

  Received investment:  $ 24 million.

Estimated revenue for 2016:  $ 30 million.

  Key investors:  500 Startups, DFJ, Salesforce Ventures, Storm Ventures

What does it do:  Sells a subscription to a customer service program. A year ago, Talkdesk's customer base totaled 500 people, now it has increased to 1,200. Initially, the project’s founder, Paiva, 29, relied only on small and medium-sized businesses. His current customer list includes Box, Shopify and Peet’s Coffee. Paiva originally from Portugal. After college, he opened his company in Lisbon. However, he soon moved to San Francisco - one of the California investors saw his company’s commercial on YouTube and offered him $ 10,000 if he agreed to move.

Tenable network security

Founders:  Ron Gula, Jack Huffard, Renault Derayson.

Received investment:  $ 280 million.

Estimated revenue for 2016: $ 125 million.

Key investors:  Accel, Insight Venture Partners

What does it do:  Creates programs that allow their large corporate clients like NASDAQ and the US Department of Defense to check their computer networks for hacks. The software tracks vulnerabilities on mobile phones, cameras, computers and tablets. For the first ten years, the startup worked on self-sufficiency and only in 2012 attracted venture capital investments. Over the past two years, the company began to grow rapidly after it refused to sell licenses and switched to an annual subscription system.

Yapstone

Founders:  Tom Willante, Matt Golis.

Received investment:  $ 50 million.

Estimated revenue for 2016:  $ 235 million.

Key investors:  Accel, Meritech Capital Partners

What does it do:  It offers secure payment systems for arranging holidays and renting housing through services like HomeAway and VRBO. Despite the fact that there are major players in the online payment market such as PayPal and Square, Yapstone works mainly in its narrow field. According to CEO Tom Villante, the startup plans to increase its revenue to $ 1 billion by 2020.